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Enhanced Conversions: What Your Brand Needs to Know Now

ROI Revolution

Published December 7, 2021 With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google. So, how does Enhanced Conversions help improve the data quality of Google Ads?

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Enhanced Conversions: What Your Brand Needs to Know Now

ROI Revolution

Published December 7, 2021. With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google. So, how does Enhanced Conversions help improve the data quality of Google Ads?

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Google Ads (AdWords) for eCommerce: 15 Strategies to Try

Inflow Insights

Note: This post was updated in January 2021. If you’re a big online retailer, you’ll probably be investing most of your paid ad spend on a mixture of Google Shopping ads and Google Search ads. Over time, they’ve been shown to have a great ROI , so they work well to supplement your search marketing strategy.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Updated August 5, 2021. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Citibank saw spending on cards increase 40% in Q2 2021. Contactless payments grew 37% YoY in Q2 2021 to account for 45% of global in-person transactions.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Updated December 2, 2021. This year’s online Black Friday sales were slightly lower than the year before for the first time ever. Black Friday 2021 brought in $8.9 Cyber Monday was the biggest day of Cyber Week for online spending. Published March 12, 2020. But this year’s Cyber Week appears to paint a different picture.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Last updated March 2, 2021. Growth rates will begin to normalize in 2021, but consumers will continue spending more time on social media than they did before the pandemic. 2021 COVID-19 stats + trends. 57% of millennials believe their financial situation will improve between now and Summer 2021 ( GlobalWebIndex ).

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

Last updated June 1, 2021. As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. In 2021, 93.3

eCommerce 158