2026 Channel Mobile Omnichannel 
Retail TouchPoints
MARCH 30, 2023
These updates will be particularly focused on mobile, which has become a major channel for the retailer. “In In 2022, over 80% of our traffic came through mobile,” said Peter Scaturro, SVP of Strategic Planning and Growth at Foot Locker during the call. The improvements will not be limited to technology.
Retail TouchPoints
JANUARY 9, 2024
Diversifying advertising budgets with omnichannel media, like digital audio, will help advertisers reach unique and performative audiences at scale, with mere clicks of a button. According to McKinsey , the growth of RMNs could represent as much as $100 billion in ad spending by 2026. ad spending to increase 5.1% The silver lining?
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365 Retail
MARCH 13, 2023
According to Harvard Business Review, 73% of all consumers now use multiple channels during their purchase journey. But what exactly is omnichannel and how can online retailers adapt to meet ever-changing consumer habits? But what exactly is omnichannel and how can online retailers adapt to meet ever-changing consumer habits?
Retail TouchPoints
SEPTEMBER 26, 2022
Unfortunately, unexpected situations can occur at any moment, like a global pandemic that reduces foot traffic to a trickle, or the shift of consumer demand online from offline channels. Though a relatively new channel for retailers in the U.S., The best way to do this successfully is through an innovative sales strategy: Live selling.
Sailthru
APRIL 21, 2023
Shopping is now an omnichannel, 24-hour-a-day experience that spans mobile, SMS, in-app purchases, social media channels, and digital wallets. billion by 2026. billion by 2026. As the gaming industry exploded in the last decade, the retail industry was also being turned on its head.
ROI Revolution
JUNE 17, 2022
Google dominates even more on mobile, with 93.3% of the mobile search engine market share. Mobile vs. Desktop. Mobile accounts for over two-thirds of total paid search ad clicks. As of 2020, mobile paid search ad spend was less than social media ad spend by about $700 million , coming in at $32.6 respectively.
Fabric
JULY 13, 2023
During the COVID-19 pandemic, enterprise omnichannel retailers faced notable challenges (and opportunities) due to disruptions in the supply chain. As a result, providing customers with omnichannel retail experiences became a requirement for survival. What is Omnichannel Fulfillment? Let’s dive in!
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