Adidas Shakes up Executive Board as it Plans Post-Ye Partnerships
Retail TouchPoints
MARCH 9, 2023
Adidas has extended the appointment of CFO Harm Ohlmeyer by another three years to the beginning of 2028. He stood by the company’s decision to cut ties with Ye following the antisemitic comments the artist made on social media, but also acknowledged that the value of the Yeezy brand had been a major profit driver.
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