Forrester eCommerce
OCTOBER 15, 2018
As of 2018, the market for contact center technology has fully shifted to cloud. The remaining outliers of demand are large, highly customized implementations which preserve legacy on premise software, or organizations that wish to maintain the technology inside their firewall. Agility, flexibility, and the ability to rapidly shift capacity are all key elements AD&D […].
Groove
OCTOBER 15, 2018
With frequent algorithm changes, new search engine feature updates and conflicting advice, many e-tailers are unsure of where to start with eCommerce SEO. That’s why we’re pulling back the curtain on a few of our tried-and-true eCommerce SEO strategies for 2019 that can drive serious results. Strategies for eCommerce SEO in 2019: Reduce Load Time. Optimize for Mobile.
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Forrester eCommerce
OCTOBER 15, 2018
Points and discounts are the hallmark of most loyalty programs. And, our data shows that they are usually pretty successful in incentivizing purchase behavior: nearly half of US online 18- to 35-year-olds admit that programs influence what they buy and how much they spend. But loyalty isn’t just about the purchase — or at least […].
RTP blog
OCTOBER 15, 2018
By Chirag Shivalker, Hi-Tech BPO We live in a world driven by data, and leveraging it appropriately in a retail setup has proved its worth in providing relevant and valuable customer experiences. However, the biggest hurdle, one which makes this shining moment of truth dull, is the “introvert” approach of retailers in collecting their customers’ data.
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GetElastic
OCTOBER 15, 2018
Commerce innovation is not just for retailers and consumer brands, business-to-business organizations must capitalize on the disruptive trends that are emerging. It’s either innovate or die. When B2B buyers leave the office, they become those same B2C buyers; and they all still demand remarkable customer experiences. So, what does this mean for organizations and bringing B2B ecommerce strategies to the next level?
Ecommerce Platforms
OCTOBER 15, 2018
This Zoey review dives deep into all the important aspects- its features, functionalities, pricing structure, and the corresponding weaknesses. I don’t mean to sound like a buzzkill to some, but let’s face it- the big money lies with B2B ecommerce. Ok, it goes without saying that B2C has unlimited opportunities for strategic entrepreneurs. That’s a given.
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Ecommerce Platforms
OCTOBER 15, 2018
2018 has been a very big year for BigCommerce in the UK. After a successful round of growth funding, which saw the company raise $64 million, BigCommerce decided their next expansion would be into the UK. It is the first time that BigCommerce has expanded into Europe , after opening offices in the US and Australia. Brent Bellm, CEO for BigCommerce commented that “Establishing a presence in Europe has long been an aspiration of ours, and this London office will allow us to deliver more tailored p
Retail Technology Review
OCTOBER 15, 2018
Periscope By McKinsey, which offers a suite of Marketing & Sales Analytics Solutions to help companies achieve sustainable revenue growth, has announced the findings of research on consumer sentiment towards Black Friday 2018.
Rishi Rawat
OCTOBER 15, 2018
Moosejaw.com has done a great job with their email marketing. Check out what they emailed me (the subject line read “My Mean Boss wants you to know about this sale”): Instead of your typical marketing speak, Moosejaw uses the Likability tactic by adding humor to their messaging, and as a result, their potential customer is now aware of a “big sale” They might even feel inclined to visit Moosejaw.com and see what that big sale is all about.
Retail Technology Review
OCTOBER 15, 2018
By Wayne Munday, Non-Executive Director, Rokk Media. The Retail climate is proving increasingly challenging for bricks-and-mortar stores of all sizes, with many major brands and familiar high-street names announcing profit warnings, job cuts and even store closures.
CPC Strategy
OCTOBER 15, 2018
The Facebook relevance score is an important indicator of how well your ads fit your target audience when compared to your competitors. Much like. > Read More. The post How to Boost Your Facebook Relevance Score appeared first on Retail Performance Marketing Blog - CPC Strategy.
TradeGecko
OCTOBER 15, 2018
As we talked about in our recent blog on single channel vs. multichannel buyers , almost three quarters of consumers today shop on more than one channel, and those that do spend an average of 4% more on every shopping occasion in-store and 10% more online than single-channel customers.
ROI Revolution
OCTOBER 15, 2018
With Q3 in the books, we thought now would be a good time to introduce the first edition of “The Social Media Water Cooler.” We’re launching this new initiative to provide a platform to discuss popular social media trends and topics that are incredibly relevant to the digital marketing industry. Water•cooler: noun. 1 formal. A dispenser of cooled drinking water, typically used in places of work. 2 informal.
TradeGecko
OCTOBER 15, 2018
As we talked about in our recent blog on single channel vs. multichannel buyers , almost three quarters of consumers today shop on more than one channel, and those that do spend an average of 4% more on every shopping occasion in-store and 10% more online than single-channel customers.
Speaker: Jason Cottrell and Brian Walker
The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.
Salsify
OCTOBER 15, 2018
Today we made our physical expansion into Europe official by announcing the opening of our first international office in Lisbon, Portugal. Coming on the heels of exciting growth in our customer base, team and into new strategic industry partnerships, our new Lisbon office will help us both support our internationally-based and global brands and bring Salsify a rich source of product and engineering talent.
Profitero
OCTOBER 15, 2018
When it comes to pricing, the U.S. beauty category is one of the most intensely competitive categories online. Major retailers Jet.com, Walmart and Target are locked in an arms race with Amazon , each jockeying to be the lowest priced. In fact, as of Q2 2018, the average price difference for beauty products on Jet.com and Amazon.com was negligible; Walmart and Target had average prices only 3% and 5% higher than Amazon, respectively.
Onilab User Guides
OCTOBER 15, 2018
With e-commerce seeing an incredible report rate as per Adobe Analytics report , business owners should become more creative and implement personalization not only in their offers but in the overall shopping experience. As the world adopts a customer-centric strategy, businesses are doing their best to retain the attention of the customers and, at the same time, gain new ones.
CPC Strategy
OCTOBER 15, 2018
Crowdfunding has become immensely popular in the last decade. Creatives use it to fund their latest films, projects and recordings, while entrepreneurs leverage. > Read More. The post The Ultimate Guide to Kickstarter Campaigns appeared first on Retail Performance Marketing Blog - CPC Strategy.
AcquireConvert
OCTOBER 15, 2018
Overview of Social Media for Ecommerce Enter social media. According to an article by Smart Insights, more than 3 billion users globally have been active on social media in 2018. Smartphone use too, is ever on the rise. Around 2.9 billion of these people access social media through a mobile device. Comparing these numbers to […]. The post [5 Step Plan] Get More Likes On Instagram Ecommerce Now appeared first on AcquireConvert.
Dynamic Yield
OCTOBER 15, 2018
With our Oracle Bronto Integration, start delivering personalized emails during critical moments in the customer journey. The post An Overview of the Oracle Bronto Integration appeared first on Dynamic Yield.
PERQ
OCTOBER 15, 2018
The post Press Release: PERQ Closes $5 Million Funding Round to Accelerate Expansion of Company’s AI/SAAS Solution appeared first on PERQ.
Dynamic Yield
OCTOBER 15, 2018
Easily build and showcase product discovery experiences to all of your users with Dynamic Yield's product discovery templates. The post An Overview of Product Discovery Templates appeared first on Dynamic Yield.
Speaker: David Nisbet, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Dynamic Yield
OCTOBER 15, 2018
Determine and measure the overall effectiveness of different experiences and variations using Multi-Touch Campaigns. The post Multi-Touch Campaigns: Building a great customer experience appeared first on Dynamic Yield.
Dynamic Yield
OCTOBER 15, 2018
A look back on our return to Berlin for our Personalization Pioneers Summit. The post Berlin Personalization Pioneers Summit 2018 appeared first on Dynamic Yield.
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