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How to Promote Your Small Business

Wiser

Starting and running a small business is one of the most rewarding experiences that anyone can have. But even with all this in place, it can still be difficult for small or local businesses to get noticed and stand out from the competition. Why Are Promotions Important For Small Businesses?

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How to Promote Your Business

Wiser

That’s why it’s so important for business owners to understand how to promote their businesses effectively. The art of promoting your business is multifaceted, and layered with opportunities that span both traditional and digital platforms. Why Are Promotions Important For Businesses? Here’s what you need to know.

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These 40 Entrepreneurs Swear by These Marketing & Growth Strategies

BigCommerce

PPC & organic are a winning combo. We started by attending over 20 retail shows a year to get in front of people. We’ve tried to do lots of direct marketing as well as PPC advertising. Social media alone has allowed the small business owner a little voice over the big cosmetic companies.

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PPC Strategies & Optimizations for 542% ROAS on Google and Facebook

BigCommerce

PPC advertising is equal parts art and science. To help you optimize your PPC advertising campaigns from day one, I sat down with two analysts from CPC Strategy — Lewis Brannon and Jason Bell — who work with Fortune 500 brands to optimize their campaigns on a daily basis. Visibility isn’t cheap.

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Lightspeed HQ Ecommerce Review: The Perfect Solution for Integrating with a POS

Ecommerce Platforms

The Lightspeed Retail system is utilized by retail companies, and it's all focused on the cloud. Lightspeed started life as a company offering retail POS system technology to companies. LightspeedHQ.com still offers these retail solutions in the form of Lightspeed retail. Lightspeed eCommerce Pros and Cons.

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Amazon vs Etsy: Which is the Best Marketplace for You?

Ecommerce Platforms

Amazon vs Etsy: which marketplace is best for your budding business? Both Etsy and Amazon offer online retailers an excellent opportunity to connect instantly with an audience of engaged consumers. Similar to Amazon, Etsy is an online marketplace, where retailers can list and sell a variety of different items.

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The 5 Best Facebook Ad Companies of 2020

Kissmetrics

Founded by hardcore marketers who know the art of marketing like the back of their hands, you get top-level expertise coupled with solid experience that can take your businesses to the heights you’re aiming for – and maybe even further! It has less than 50 members, making it suitable for small and medium-sized businesses.