Forrester eCommerce

JULY 30, 2019

B2B eCommerce sites should help business shoppers balance price with value, which is a nuanced combination of many factors, not a series of binary choices. Why do hotel web sites fail to support business travellers' customer journeys, in both the digital and physical sense?

B2B 319

B2B eCommerce Travel Customer 319

Retail TouchPoints

JULY 15, 2022

From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over the last couple of years — whether it be a digitally native startup, a one-person band working from their kitchen table or a small independent store selling online around the world. The Unboxing Experience.

Small Business Retail 257

Small Business Retail Social Media Retail Leisure 257

Retail TouchPoints

DECEMBER 2, 2020

Traditionally, sport/leisure apparel and footwear brand FILA relied primarily on retailers to get its products on the bodies and feet of consumers. She contacted Jennifer Conklin, VP and Unified Commerce Sector Lead at Capgemini, that same week. Moving From a ‘Data-Light’ to a ‘Data-Informed’ Organization.

Apparel 190

Apparel Customer Experience B2B Leisure 190

SellBrite

MARCH 5, 2017

Ecommerce can be a brutal space. As a ecommerce store owner, you probably feel that pain every day. But one secret weapon that many ecommerce retailers are using to win the David vs Goliath battle is content marketing. Content marketing is something that spans almost every industry, including both B2B and B2C companies.

eCommerce 129

eCommerce Marketing Outdoor Magazine 129

Ecommerce Platforms

AUGUST 7, 2019

You can try anything from Quip for collaboration, to the Salesforce Platform, Service Cloud, eCommerce Cloud, Marketing Cloud, and Sales Cloud. With that in mind, we'll let you explore them at your leisure, they include: Salesforce Marketing. Salesforce CRM Review: eCommerce. Engagement. Integration. Financial Services.

Payment Services 112

Payment Services Multi-channel Arts Management 112