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Turning Clicks into Profit with Conversion Rate Optimization

UpSellIt

If you want to dive deeper into how you can make a stand-out homepage, check out our Conversion Optimization series where we focus on Optimizing Your Homepage. Find further information on creating a great coupon experience in our blog How Correcting Failed Coupon Codes Reduces Checkout Abandonment.

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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

They must effectively leverage SEO, PPC, email, social, display ads, retargeting, mobile, shopping engines and affiliates to help drive qualified traffic to their online store. Online retailers are spending a significant amount of money driving traffic to their online store. Capturing quality leads. Retaining customers.

eCommerce 167
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4 Post-Holiday Marketing Tactics for Customer Retention

Optimizely

This is a guest blog post from Justuno , the conversion optimization platform. . If you’re reading this article, you’ve survived the grueling holiday season as an online retailer. At the start of the new year, one of the biggest challenges in online retail is often dealing with excess inventory.

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Killing the conversion killers: insights from real-world A/B tests [Video]

GetElastic

How have online retailers like you crushed their conversion killers with A/B testing? View Killing the Conversion Killers: Insights from Real-world A/B Tests on YouTube (and subscribe to the Get Elastic YouTube channel for all our videos!). This webinar is full-length, grab a coffee or make it a lunch-and-learn!).

Webinar 143
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Affiliate Marketing 101: Overview of Affiliates and Technology Partners

UpSellIt

Affiliate Promotion Affiliates create content such as blog posts, videos, social media posts, or marketing campaigns to drive traffic or conversions for an advertiser’s website. Conversions or referrals are tracked by implementing unique tracking links so the sale can be attributed. How Does Affiliate Marketing Work?

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Top 10 Ecommerce Podcasts

ecomdash

In this podcast, ecommerce entrepreneur, Andrew Youderian, provides listeners with tips from ecommerce experts on researching, launching, and growing your online business. Andrew is an expert in the online retailing world. They discuss strategies that listeners can apply to their own online retail companies.

eCommerce 105
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24 eCommerce Experts to Follow Now

GetElastic

Fishkin got his start working at his mother’s small business marketing firm as a web designer, then creating his SEOmoz blog that over the following decade became the world’s most popular community and content resource for search marketers. Rand Fishkin: Sparktoro CEO, Author of Lost and Founder. New York Times, Entrepreneur and more.

eCommerce 113