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Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.

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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. Consumers Are Shopping in More Locations Than Ever. 54% shopped at ecommerce marketplaces.

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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

DRINKS sells wine directly through its DTC platform Wine Insiders and also offers an enterprise solution to facilitate online wine sales at major retailers including Kroger , Thrive Market , Boxed.com , The Wine Shop on Instacart and its newest client, Macy’s. The numbers speak for themselves: Online sales of alcohol in the U.S.

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Insights from 2017 to Guide Your 2018 eCommerce Digital Marketing Strategy

ChannelAdvisor

Wondering where to focus your digital marketing in 2018? However, it’s important to remember that the successful digital marketing strategy involves monitoring more than website traffic alone. More than half ( 55% ) start with Amazon, and many turn to comparison shopping engines. The product search. KPI #2: Pageviews.

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What Should You Look for in an Ecommerce Platform?

Kibo

Good ecommerce can scale up or down easily and grow with companies as they expand their offerings and expand to new online channels. Managing all of this while keeping the wheels turning requires robust admin tools that offer multi-layered B2B and B2C management. Mobile shopping is on the rise. Mobile-centricity.

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5 Steps to Go from Another eBay Seller to Million-dollar Online Seller

ChannelSale

Now get on other marketplace, webstores and comparison search engines. See which shopping channels are ideal for your products and strategies, where your customers are most comfortable, and which platforms fit your budget. Signup to multi-channel e-commerce solution. Market on social media and search engines.

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How to Be a Pro eBay Seller?

ChannelSale

Did you know that more 60 percent of the merchants on this platform sell on at least two different channels? Follow their suite and get on other relevant selling channels as well. This is where you signup to multi-channel e-commerce solution. Save Time and Money by reducing your marketing costs.