Kissmetrics

JUNE 15, 2017

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . You can also focus on the channels where your customers go the most and sell to them there.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Smile.io

AUGUST 25, 2023

From a branded explainer page, clever VIP tier names, and on-theme language such as “Rewards Designed For You”, customers know the loyalty program is closely aligned with the brand values. Customers not only get to show off their artwork to a like-minded community and inspire others—they get rewarded for doing so!

Customer Loyalty 77

Customer Loyalty Beauty and Health Food and Beverages Customer 77

Inflow Insights

JANUARY 24, 2022

With Americans spending an average of four hours a day on social media, it’s increasingly becoming the place customers go to learn about new products and make decisions about what (and whether) to buy. It also focuses on building customer loyalty. How Do Social Media & Customer Loyalty Work?

Social Media 119

Social Media Customer Loyalty Customer Customer Retention 119

Korona

MARCH 25, 2022

Given that the probability of an existing customer returning to purchase something at your store is 60-70% compared to the 5-20% chance of converting a new customer, it’s no surprise that eCommerce brands are prioritizing customer retention. 7 Ways to Improve Customer Loyalty.

Customer Loyalty 98

Customer Loyalty eCommerce Customer Social Media 98

Smile.io

OCTOBER 27, 2021

The battle between customer loyalty versus acquisition is one that all growing brands have to grapple with. Some ecommerce entrepreneurs believe that acquiring new customers is the sure-fire path to gaining more revenue. With happy and loyal customers, you enjoy: A steadier stream of sales. More adventurous shoppers.

Customer Loyalty 71

Customer Loyalty Customer Social Media Live Chat 71

Retail TouchPoints

MARCH 26, 2021

At a time when brand interactions bridge both digital and physical shopping, it is increasingly important for retailers to leverage technology to improve customer experiences and create value. Here are a few examples of how technology enhances customer experience and strengthens brand value.

Customer Experience 308

Customer Experience Technology Customer Fulfillment 308

Groove

FEBRUARY 2, 2022

What Is Customer Acquisition? When analyzing customer acquisition vs retention , it’s important to distinguish between the two. First, we have customer acquisition which involves all of the steps that an eCommerce or brick and mortar business takes to attract new customers and convince them to purchase.

Customer 150

Customer Customer Retention Merchant Services PPC 150

Smile.io

JANUARY 27, 2022

DICK’S Sporting Goods and Nike recently announced they would be taking their long-standing business relationship to the next level by partnering on customer loyalty. Customers of DICK’S and Nike can now link their DICK’S’ ScoreCard and Nike Membership loyalty program accounts to unlock exclusive products, events, and offers.

Sporting Goods 83

Sporting Goods Customer Loyalty Customer Events 83

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience.

Customer 88

Customer Customer Retention Social Media X-cart 88

SellBrite

JUNE 7, 2017

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

Wiser

SEPTEMBER 27, 2023

Customer satisfaction surveys are an invaluable tool for businesses seeking to improve their performance and stay ahead of the curve in an increasingly competitive market landscape. These surveys provide direct insights from the very people who matter most—customers. Surveys are not just questionnaires.

Customer 146

Customer Retail Customer Retention Improvements 146

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

lateshipment

FEBRUARY 3, 2023

Why Prioritizing Acquisition over Retention May Not Be the Best Move to Make When It Comes to Building a Customer Base ‘X’ is an e-commerce company that deals with fast fashion and focuses only on acquiring new customers through heavy discounting and advertising. Here are some metrics that speak for themselves.

eCommerce 130

eCommerce Shipping Costs Customer Shipping 130

Retail TouchPoints

NOVEMBER 18, 2020

It’s equally important to hold fast to some tried and true tactics to keep existing loyal customers. Studies show that loyal customers are more likely to make repeat purchases, which ultimately drives revenue. According to a recent report by InMoment , 60% of customers make more frequent purchases from brands to which they are loyal.

Customer Retention 241

Customer Retention Information Customer Loyalty Mobile 241

Kissmetrics

OCTOBER 24, 2017

SaaS growth relies on customer engagement. Chances are your customers have very diverse backgrounds, interests, and behaviors. A one-size-fits-all approach to customer engagement may alienate your customers and drive them away from your brand,” says Donte Ledbetter , growth producer of content and programming at Appboy.

Customer 278

Customer Live Chat Customer Loyalty Social Media 278

lateshipment

JUNE 24, 2021

Post-purchase Interactions and Customer Delight. Some customers may get satisfied with the delivery experience, when it is in the control of the shipping carrier. However, it is to be noted that mere satisfaction does not create brand loyalty nor encourage positive word of mouth. Branded Order Tracking Pages.

Customer 130

Customer Shipping Costs Social Media Shipping 130

lateshipment

NOVEMBER 8, 2023

Increasing the average order value directly boosts your store’s revenue, increases customer loyalty , and retention and reduces churn rate. How Does Average Order Value Influence Customer retention? Add gifting options Customers are shopping at your site often looking to buy gifts for their loved ones.

X-cart 130

X-cart Improvements eCommerce Shipping Costs 130

lateshipment

FEBRUARY 14, 2020

Because it realizes that a poor delivery experience means a dissatisfied customer less inclined to purchase in the future. The time starting from when the retailer ships a package to when it is in the hands of the customer defines the customer’s post-purchase experience. The Post-Purchase Experience Gap.

Customer Experience 260

Customer Experience Management Shipping Costs Customer 260

Omnisend

DECEMBER 15, 2020

When your customers make a purchase, they’re thinking about getting the product and not about things like customer support. When that time comes, the customer will look to contact the company. You can have dedicated teams for each one of them, but remember to properly prepare your agents for customer interaction.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Demac Media

JULY 12, 2017

We talk a lot about omni-channel in this industry and often we focus on the front-end experiences our customers have since these are the most visual and tactile for us. In-store, online, mobile, pop-up shops, all are front of mind when thinking about creating great customer experiences and improving our customer retention (i.e.

Customer Retention 38

Customer Retention Shipping Costs Customer Shipping 38

Smile.io

MARCH 8, 2024

There have been shopping channels since the 1980s, but then the internet came along, and ecommerce hasn’t slowed down since.  The Guide to Setting Up a Loyalty Program for Shopify Plus Learn how the top Shopify Plus brands create a loyalty program that customers love. Not anymore. billion by 2028.

Social Media 71

Social Media Customer Loyalty Customer Retention eCommerce 71

Wiser

NOVEMBER 29, 2023

They aim to encourage these entities to stock more of the product, allocate more shelf space, or promote it more vigorously to customers. Consumer promotions, on the other hand, primarily target the end-user of a product or service—the customers.

Consumer 146

Consumer Customer Loyalty Supplies Customer Retention 146

Smile.io

FEBRUARY 12, 2024

  Email marketing has the potential to foster the customer journey and build rapport like no other marketing endeavor can. Email marketing surpasses all other marketing channels in driving purchases. Let’s explore five steps for using email to nurture interest and win customer loyalty. 

eCommerce 79

eCommerce Marketing Customer Loyalty Multi-channel 79

Kissmetrics

JANUARY 17, 2022

Personalized marketing is a strategy that uses demographic and behavioral data to create individualized messages for current or prospective customers. Most marketers use the strategy on multiple channels. Behavioral personalization analyzes customer interactions with your company, such as past purchases or website behavior.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Instead, they often put all of their eggs in the new customer acquisition basket.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

Groove

MARCH 24, 2022

In developing your BigCommerce website, we partner with you to help turn shoppers into customers and increase sales and customer retention. In addition, we use inbound marketing to engage new users to your eCommerce store and build an appealing website design to turn shoppers into customers. Our BigCommerce Services.

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

lateshipment

JULY 31, 2023

Every e-commerce business has a unique value proposition that comes out from meticulously analyzing market gaps and caters to every need of the customer. Customer Retention: Keeping tabs on all the retention strategies of your customer users, you can outbid them on the bottom-of-the-funnel marketing too.

eCommerce 130

eCommerce eCommerce Marketing Marketing Social Media 130

lateshipment

MARCH 9, 2022

And when they happen, they tend to drive your customers away. This leads them and us to myth #2 — customers blame the shipping carrier for delays. Firstly, it is wise to realize that the customer assumes the onus of their parcels (even after you’ve handed them off to the shipping carrier) is on you, the retailer. That’s not all!

Shipping Costs 246

Shipping Costs Shipping eCommerce Customer Retention 246

Retail TouchPoints

JULY 21, 2022

And for the most part they didn’t mind — if they were offered personalized experience across channels in return. Wade are putting a microscope on how social networks, retailers and other apps are using health data and other Personal Identifiable Information (PII) to create a customized (and helpful) user experience.

Marketing 274

Marketing Consumer Information Customer Retention 274

Algopix

OCTOBER 21, 2023

Revenue by Traffic Source: Knowing where your customers come from (e.g., They tell you how effective your sales funnel is at turning visitors into paying customers. This is a fundamental metric that shows how well your website persuades visitors to become customers. A high retention rate is a sign of a loyal customer base.

Shipping Costs 118

Shipping Costs eCommerce Customer Retention Social Media 118

Omnisend

MAY 14, 2021

A solid understanding of the ecommerce customer journey and how to make it work in your favor is paramount to attracting customers and developing brand advocates. Each stage of the ecommerce customer journey has its opportunities. The 5 Stages of an Ecommerce Customer Journey. We’ll talk about these stages shortly.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases. How do you do that?

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Optimizely

JULY 24, 2018

Acquiring a new customer is not cheap. You can spend months nurturing potential buyers through the different funnel stages; engaging with them in a personalized and relevant way across channels and devices; sending them discounts to encourage a purchase; and serving up content to make your brand seem fantastic. Abandonment emails.

X-cart 334

X-cart eCommerce Customer Retention Customer 334

Demac Media

APRIL 27, 2017

Having a loyal following of customers is worth A LOT to your business! The numbers don’t lie, 5% increase in loyalty can drive the avg. revenue per customer up 25-100%! Building loyalty with your customers will directly impact business growth. It costs 16x more to bring a new customer to the level of a current one.

Customer Loyalty 43

Customer Loyalty Customer eCommerce Marketing 43