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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. I’ll walk you through why e-commerce marketing is different, what strategies to use, and we’ll even explore a few e-commerce businesses that are getting marketing right.

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9 Local E-Commerce Marketing Tips To Drive More Foot Traffic To Your Store

Kissmetrics

The in-store shopping experience is incomparable to browsing items on a desktop or mobile screen. But ultimately from a business perspective, you want to provide seamless and consistent customer experience across all sales channels and reach that omnichannel zen. Offer in-store redeemable mobile promotions. You can do this too.

eCommerce 210
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5 BigCommerce Competitors You Should Consider in 2024

Groove

Depending on the plan you choose, Shopify offers a wide range of features and apps designed to help you build your eCommerce store and attract customers. Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform. For one, Shopify is a hosted platform.

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Businesses are living in an era of wealth, liquidity and mobility. Amazon edges near $1 trillion in market value. But more than 50% of Americans begin their product search on Amazon, so it’s wise to think of Amazon as a sales channel rather than a competitor. Marketing effectiveness for innovation. Experience-led.

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Klaviyo vs. Listrak: Comparing Platforms

Groove

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Cross-Channel Orchestrations. Klaviyo vs. Listrak.

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10 eCommerce Hacks to Supercharge Your Store

Groove

We're sorry to break it to you, but there isn't a silver bullet in eCommerce marketing. When it comes to eCommerce strategy, you have to think about three things – the past, the present and the future. Our Favorite eCommerce Hacks. Product Page SEO. Mobile Optimization. Product Page SEO. Retargeting.

eCommerce 258
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Why Merchants Should Prioritize Digital Channels and First-Party Data

Omnisend

We feel Jason is a bastion of knowledge and support for ecommerce merchants—one who could not only help smaller merchants, but also larger businesses and established ecommerce marketers. A lot of those agencies specialize in helping brands and retailers with commerce problems. What do you do on a day-to-day basis?

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