Retail TouchPoints

MAY 23, 2023

Initially known for its Merino wool-crafted coasters, the brand has ventured into adjacent categories including kitchen, workspace and fashion. An Evolved DTC Playbook Graf Lantz has benefited from a lot of earned media coverage and organic word of mouth. We want to double down on that and use it to drive interest for the brand.”

Specialty Retailers 225

Specialty Retailers Consumer Social Media Accessories 225

Retail TouchPoints

NOVEMBER 1, 2022

1 on RalphLauren.com, the Ralph Lauren app, the Polo-67 app, in select Ralph Lauren retail stores and at specialty retailers including Bodega , Citadium , Highsnobiety , BSTN , LVL Gaming hub , Beams and CMG Central World. The physical apparel capsule collection will be available on Nov. 2, 2022, exclusively on RalphLauren.com.

Games 260

Games Arts Accessories Apparel 260

Steve Dennis

JANUARY 9, 2018

As much attention as e-commerce gets it turns out digital channels’ influence on brick & mortar shopping is far more important for most brands. In fact, many retailers report that more that 60-75% of their physical store sales are influenced by a digital channel, hence the rise of the term “digital-first” retail.

eCommerce 102

eCommerce Retail Multi-channel Channel 102

BigCommerce

JULY 3, 2017

We strive each and every day to challenge the fast-fashion, planned-obsolescence, throw-away culture that we grew up in. Our motivation is to fill the void left by the fashion industry by making clothing designed specifically for pear-shaped women. Small towns + social media = success! Social media is the most successful.

BigCommerce 209

BigCommerce Social Media Beauty and Health Shipping Costs 209