RICE 2022: How Brands Can Turn Their Unique Expertise into Memorable Value Propositions
Retail TouchPoints
MAY 16, 2022
But as this part of the industry grows more crowded, DTC retailers are finding it tougher to make their mark. The solution was to do a deep dive into every channel, both paid and organic, to see what was driving traffic and where the most loyal customers were coming from.
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