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Channel Software Tech Stack 2021

Forrester eCommerce

^CLICK IMAGE FOR FULL SCREEN^ The channel software stack comprises a group of technologies that help companies develop, design, and execute plans to find, recruit, onboard, develop, enable, incent, co-sell with, manage, measure, and report on partners.

Channel 545
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Channel And Ecosystem Leaders Are Demanding More From Partner Relationship Management (PRM) Solutions

Forrester eCommerce

As brands increasingly use different types of partners to reach, influence, transact, and retain customers, partner relationship management (PRM) solutions are being asked to serve both traditional and nontraditional channels at a new level of scale and personalization.

Channel 375
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Channel Software Tech Stack 2020 – PRM, TCMA, Ecosystem, Incentives, Channel Data, Learning, Readiness, and Pricing

Forrester eCommerce

^^ CLICK IMAGE FOR FULL SCREEN ^^ The channel technology stack is a group of technologies that firms leverage to plan with, find, recruit, onboard, develop, enable, incentivize, co-sell with, co-market with, manage, measure, and report on partners.

Channel 545
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Time To Rethink Channel Incentives And Program Management (CIPM)?

Forrester eCommerce

Channel incentives are used to improve indirect sales performance, orchestrate partners’ behavior, and engender channel loyalty. For decades channel professionals have used channel incentives to drive behavior; whether establishing new behaviors, suppressing old ones, or repositioning partners for a new opportunity.

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Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

Tune into the webinar to learn: What specific channels do customers go for feedback. Best practices for monitoring and managing online reviews. However, negative feedback can offer actionable insights to build a stronger product and customer experience. 8 golden nuggets for responding to negative reviews.

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Harmonizing Digital and Traditional Channels: Navigating Brand Management Challenges in the CPG Industry

Wiser

In the dynamic world of Consumer Packaged Goods (CPG), brand management is a critical function that navigates complex landscapes to connect products with consumers. This is particularly challenging when considering the diverse channels and regions through which products must be marketed.

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Subscription Hardware Puts The Channel At Risk

Forrester eCommerce

There are several scenarios such as new technology, short-term projects, test-before-you-buy, and infrastructure bundled with managed services, etc., It’s a significant shift from the classic capex model in which firms spend money for outright hardware purchases. where subscription-based […]