Inflow Insights

MARCH 11, 2020

With a limited advertising budget, what PPC channels should you invest in? The preferred “choices” eCommerce merchants articulate to us is generally between Facebook (and Instagram) Ads vs Google Shopping (and Paid Search) Ads. That said, an ideal primary goal for these platforms is brand awareness.

PPC 156

PPC eCommerce Social Media Channel 156

Kissmetrics

SEPTEMBER 8, 2020

Does your company manage Google Ads for third parties, and do you maintain some success with the pay-per-click (PPC) platform? Almost anyone can use Google’s PPC system to advertise on Google and grow their business (with the right budget and know-how). Find the Google Partner Specialties That Interest You. Education to Succeed.

Merchant Services 71

Merchant Services PPC Document Management 71

Omnisend

OCTOBER 5, 2021

However, if the last few years have taught merchants anything, it’s that staying in business, let alone growth, is only possible when overcoming such changes. Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Omnisend

OCTOBER 5, 2021

However, if the last few years have taught merchants anything, it’s that staying in business, let alone growth, is only possible when overcoming such changes. Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

eCommerce Guider

SEPTEMBER 23, 2018

Affiliate marketing is essentially a legitimate revenue sharing model where money made from a sale is split between the merchant and the marketer. You can look at it like this: A merchant has a great product but needs help to market the product. Step 3 – Customer Commences Searching For Product/Service Related Information.

Marketing 28

Marketing Merchant Services Webinar Payment Services 28

Omnisend

SEPTEMBER 6, 2021

So many merchants don’t know what the next steps are, or if they’re at the place where they should be taking that next step. This was the case for many online merchants navigating the last 18 months. Chloë Thomas: All the privacy changes that are coming in place with the tech giants, they appear to be good for the consumer.

eCommerce 148

eCommerce Books Marketing Merchant Services 148

SellBrite

DECEMBER 9, 2020

With that in mind, here’s some good news: On April 21st, 2020, Google made Google Shopping free for merchants in the U.S. However, with Google allowing merchants from all over the world to use Google Shopping for free, you have more competition than ever. For both sellers and consumers, this can be very beneficial.

Merchant Services 148

Merchant Services Shipping Costs Article Information 148

BigCommerce

DECEMBER 13, 2017

They can be advertised using PPC. Make sure to have an automated process for gathering ratings from your customers. You can go with paid options, of course…. Be careful not to break Amazon’s terms of service with respect to soliciting reviews, but do try to solicit reviews. They can be promoted via email and social.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

SellBrite

NOVEMBER 23, 2018

Furthermore, good backlinks decrease the amount of money you need to spend on PPC marketing. . The most beneficial, but also quite time-consuming option, is to go and recreate this content that’s no longer on the Bark Post website. This is a time-consuming task, but it can result in a few golden backlinks from quality sites.

eCommerce 133

eCommerce SEO Article Merchant Services 133

eCommerceFuel

FEBRUARY 17, 2017

After being recruited to My Choice Software in 2013, Daniel and his partner used clever marketing and stellar customer service to drive their business to exponential growth. And it was it when we were all in the room with Peep Laja from ConversionXL and he was doing website critiques and, of course, you have a wildly successful business.

Merchant Services 36

Merchant Services eCommerce BigCommerce Books 36

Ecommerce Platforms

MARCH 9, 2020

So you don’t need to own a warehouse or do any picking and packing services. In that context, dropshipping is significantly the opposite of what traditional retailers and other ecommerce merchants have to deal with. Pro Tip: It’s worth settling the customers’ flawed points and solving a consumer problem in the market.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239

BigCommerce

AUGUST 31, 2017

This is a balancing act between marketing and operations –– two retail departments continuing to better blend as consumer expectations demand seamless experiences. Of course, this process can be sped up significantly if you work with an SEO expert. Yet, channel distribution is necessary in order to win sales. And do it now.

Marketing 252

Marketing Shipping Costs Multi-channel Channel 252

ROI Revolution

AUGUST 5, 2021

Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. Still, overall, 62.5% In fact, 35.2%

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! December 2. billion in revenue.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

MARCH 2, 2021

73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Consumers spending 1 more hour per day online in light of COVID-19.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

JULY 1, 2021

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Buy now, pay later (BNPL) is one of the myriad alternative payment methods that has seen the most growth since last year, with BNPL adoption up more than 81% year-over-year.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JUNE 1, 2021

Touchless payment continues to grow. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JANUARY 5, 2022

Even as government mandates and consumer comfortability with in-store shopping fluctuate, we can anticipate that consumers’ preference for digital won’t go away. Omnichannel will also continue to be key as consumers increasingly rely on a blend of online and offline shopping experiences. By 2025, ecommerce sales will surpass $1.6

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

JANUARY 5, 2021

Now more than ever, it’s important for consumers and executives alike to understand the coronavirus trends that are having a major impact on society. As consumers continue to be concerned about the pandemic and social distancing protocols, they’re growing more and more to dislike standing in checkout lines. December 31 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. COVID-19 brings increased consumer openmindedness. Pandemic accelerates digital real-time payment adoption. What is real-time payment?

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

DECEMBER 3, 2020

Consumers still spent a record $10.8 Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% COVID-19 has accelerated many consumers’ shifts to direct-to-consumer (DTC or D2C) brands.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

NOVEMBER 4, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Consumers are feeling the most brunt of the impact with delayed shipping times and out-of-stock items. November 4.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 1, 2020

Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce. Grocery, office supplies, electronics, and, of course, essential goods are some of the categories that have grown the most online during the pandemic. 9/28 update. QoQ increase. QoQ in Q2 after a 1.3%

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

OCTOBER 7, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Latest stats: Consumer electronics + COVID-19. Globally, consumer electronics ecommerce is expected to grow to $343.34

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. However, the number of social media users has grown a modest 3.3%

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

SEPTEMBER 2, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. With people spending more time inside their homes over the past year, redecorating and remodeling became common among many consumers.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Casual apparel brands thrived in 2020 with consumers spending more time at home. Claim your copy! April 8 update. COVID-19’s impact on the apparel industry.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

JULY 2, 2020

COVID-19 has thrown the entire ecommerce landscape for a loop, with consumers’ buying behaviors seemingly changing overnight. At the same time, Prime Day is a time when consumers are eager to buy , creating increased opportunity for brands to leverage their websites and other marketplaces to drive sales. 6/30 update.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

AUGUST 4, 2020

Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. According to the Toluna and Harris Interactive COVID-19 Barometer survey , 40% of consumers in the United Kingdom plan to reduce spend related to entertainment as lockdown restricitons ease. 7/29 update. 7/9 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

SEPTEMBER 9, 2020

consumers came from online orders. Prime Day’s proximity to Cyber 5 introduces yet another new factor to consumers’ changing holiday shopping habits in 2020. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. From 2018 to 2019, ecommerce sales grew just 12.7%.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

FEBRUARY 2, 2021

US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). 39% of US consumers say they’ve used their smartphone more during lockdown ( Twigby ). Consumers spending 1 more hour per day online in light of COVID-19. Consumer pandemic behaviors continue into 2021. Register here!

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68