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Why Brick-and-Mortar Is Good for Online Sales; Analysts Predict the Coming Holiday Season Will Be Good To Ecommerce

Sailthru

Analysts are forecasting a rosy holiday season for online retail this year, likely with some help from the omnichannel shoppers making brick-and-mortar an ecommerce driver. based realtor British Land has some hard numbers on the impact of a physical store on online sales, underscoring the growing impact of omnichannel retail.

eCommerce 121
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How to Conduct Online Market Research for Your Ecommerce Business

BigCommerce

Conducting keyword research will tell you what consumers are searching for all over the world. This tactic can help you gain immediate feedback from your target consumer or gauge demand for your product before manufacturing or buying inventory. Not many products or services are without competition, and the consumer has many choices.

Marketing 354
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From Bookstore to Superstore: The Evolution of Amazon.com

ChannelAdvisor

Circa 1994, Jeff Bezos began working on a business plan (yes, in his garage) for what would eventually become the largest internet retailer in the US. 2004: Amazon’s consumer electronic sales surpass book sales for the first time. 2004: Amazon’s consumer electronic sales surpass book sales for the first time.

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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. Sign up for our weekly newsletter. For consumers, Rent the Runway is a luxury clothing rental company that allows regular folks to rent and wear expensive goods they’d otherwise never have access to.

Workshop 419
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Cyber Monday is the Biggest Sales Opportunity in 2018: Here’s What to Do About It + Marketing Ideas

BigCommerce

Cyber Monday just may be the only retail holiday that advocates shopping in your pajamas. According to MarketingLand , more and more consumers are switching to online shopping during the holidays to avoid the mad dash of foot traffic. Retailers who haven’t yet embraced mobile are about to be left behind.”. And why not?

Marketing 411
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Personalized Marketing Equals Better Marketing Results

Optimizely

As we’ve already mentioned, collecting data such as gender, age, and location can give you a partial picture of your customers, but it’s not enough to offer the kind of personalized content consumers today expect. This is the kind of thoughtful personalization that consumers will appreciate. Their overall purchase history.

Marketing 277
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The Entrepreneur's Checklist to Selling Online

Weebly

Today is the perfect time to set up shop and start selling goods or services online with the sophistication of a major retail brand. Plus, adding features like site search , newsletter subscription and a chat app can help give your online store the look and feel of a major internet retailer. Add Products to Your Website.