Conversion Optimization Meeting PPC SEO 
Kissmetrics
MAY 6, 2021
Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc.
Inflow Insights
JANUARY 15, 2020
Working with hundreds of eCommerce stores has shown us that the right answer isn’t “one-size-fits-all” when it comes to what marketing benchmarks to meet. Search Engine Optimization (SEO). Pay-per-click (PPC). This is why SEO, PPC, and CRO tend to work best together. Let’s look at SEO next.
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Kissmetrics
SEPTEMBER 22, 2020
If that’s your current situation, then you need to focus on Conversion Rate Optimization [CRO]. SEO is the main source of traffic for your website but without a high-converting funnel, you might as well retire. 1 Neil Patel Digital — Best For SEO + CRO. 2 Trinity — Best For E-commerce Conversions.
Kissmetrics
SEPTEMBER 3, 2020
Most companies choose to outsource that hard work to a PPC agency. Unlike SEO, where results require weeks or months of work, Google Ads is a direct response channel. Some PPC agencies rely on a pay-per-lead model. Commit to improvement: If your website can’t convert visitors, PPC is a waste of your time and money.
Kissmetrics
FEBRUARY 4, 2021
Meet our Co-Founders: Neil Patel and Mike Kamo. From there, he moved to help businesses of all sizes grow through digital marketing and conversion optimization. We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising.
Inflow Insights
JULY 29, 2019
We use the principles of our Inflow Harmonic Triangle to provide SEO, PPC, and CRO growth services to eCommerce companies with over $10 million in revenue. This gives us a narrower focus for optimizing our lead generation. Culturally, we get people into the mix quickly with a team lunch and plenty of meet-and-greet sessions.
Inflow Insights
DECEMBER 26, 2018
The problem with the cookie cutter approach is that it is not designed to meet the needs of your company. An SEO agency might publish four articles a month, for example. A PPC agency might run three ads a week, then rotate them on your behalf. Or a CRO agency might run one conversion test every three weeks.
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