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10 Holiday eCommerce Conversion Optimization Strategies for 2021

Inflow Insights

Today, we’ll recommend 10 strategies to consider for the 2021 holiday season, based on our experience working with dozens of online retailers over the past decade: 1. Update recommender widgets. 10 Conversion Rate Strategies to Test for the 2021 Holiday Season. This is the busiest time of year, after all.

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Conversion Optimization During COVID-19

ROI Revolution

There will also be an impact on both global and local supply chains, as well as other macroeconomic factors. Today, though, we will be covering how to win new customers and retain existing ones over the coming weeks and months by utilizing on-site testing to optimize your messaging and site experience.

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The Existential Threat to Ecommerce

Retail TouchPoints

Ecommerce brands are desperately looking for people with expertise in merchandising, customer experience, site design, conversion optimization and countless other roles, but the available talent pool simply doesn’t exist. The lack of talent is just one issue facing ecommerce; there are others such rising supply chain costs.

eCommerce 282
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12 Proven Product-Page Ideas to Increase Your Ecommerce Conversion Rate

SellBrite

Establishing Credibility with a Trust Badge Increases Conversion Rate by 32% , from VWO. The most effective ecommerce business owners understand that product-page conversion optimization often comes down to one thing: psychology. Displaying reviews can increase conversion rates by 270%. Source: Herschel Supply Co.

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

To gather the necessary historical data, we recommend going back several years — not just to 2020. We recommend brainstorming ideas and testing them out before launching anything official. COVID-19 has disrupted shipping lines and supply chains all over the world. Make a plan for out-of-stock products.

eCommerce 109
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9 Ways to Run Profitable Promotions Without Heavy Discounting

Lemonstand

Studies consistently show that shoppers trust recommendations from others above any other form of advertising. When supplies get low, tell shoppers it’s important to order now. And since it’s variable based on the product, customers may believe it even more than a more general “while supplies last” message.

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eCommerce Checkout Page Design: 10 Best Practices to Follow

Inflow Insights

So, how can you optimize your checkout process to make that sale and simultaneously increase your average order value (AOV)? Every year, our conversion optimization teams analyze leading eCommerce sites across dozens of categories to identify the best practices for customer conversions. Estimated” is the key word here.

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