Optimizely

MARCH 27, 2019

In 2014, AdAge Magazine wrote about RedBull: “Having a better brand is better than having a better product.” ” Trader Joe’s won the second year in a row as the American’s favorite grocery retailer on the Dunnhumby customer data survey. Because RedBull has built a great brand.

B2C 323

B2C Management Social Media Magazine 323

Optimizely

AUGUST 21, 2017

Mobile purchasing is on the rise. “We We are getting more and more traffic on mobile. If your site is not responsive and doesn’t have a mobile checkout, you’re out of the game.”. While many online shoppers tends to browse on mobile and then later buy on desktop, that trend seems to be shifting.

Mobile 180

Mobile Magazine Fashion Omnichannel 180

Optimizely

MAY 15, 2018

IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. This session will discuss how to best market to Gen Z, as well as examples of ecommerce companies that have got it right.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Powerinbox

NOVEMBER 19, 2020

Even before the digital age, publishers had to find unique ways to develop their audiences — from selling stacks of magazines at popular watering holes to hiring sidewalk barkers who yell, “Extra! Gather valuable customer data. Launching an audience development strategy provides a great opportunity to collect more data.

Subscription 45

Subscription Social Media Multichannel Channel 45

eCommerceFuel

MARCH 27, 2019

Mailchimp cited privacy concerns, saying Shopify wanted it to “hand over customer data acquired outside of Shopify” Shopify blamed reports of “poor merchant experience” and Mailchimp’s refusal to relay important data back to sellers. Subscribe: iTunes | Stitcher.

Merchant Services 26

Merchant Services eCommerce Shopify PayPal 26

MagentoBrain

FEBRUARY 21, 2023

Strategy 5: Make good use of community and comment tools to collect consumer opinions Brands can start to try to use text sentiment analysis tools for further customer data collection. Brands can use live broadcasts to break the spatial distance between consumers and solve problems for customers immediately.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Kissmetrics

FEBRUARY 1, 2021

When a nearby mobile device recognizes the identifier, they connect. From there, you could join localized marketing campaigns and direct ads at customers shopping for similar items in your area. ELLE Magazine leveraged this strategy in American malls and navigated 500,000 shoppers into their stores.

Technology 306

Technology Mobile Improvements SEO 306