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How Technology Fuels Customer Experience and Brand Value

Retail TouchPoints

At a time when brand interactions bridge both digital and physical shopping, it is increasingly important for retailers to leverage technology to improve customer experiences and create value. Here are a few examples of how technology enhances customer experience and strengthens brand value.

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Delivery Experience Management (DEM): Retail’s New Weapon To Drive Customer Experience

lateshipment

What is Delivery Experience Management? Organizationally Delivery Experience Management (DEM) sits at the very intersection of onsite customer experience, post-purchase customer experience, and last-mile order fulfillment. . Improve Customer Retention and Customer Lifetime Value (CLV).

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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

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4 Steps to Operations and Fulfillment Transformation

Retail TouchPoints

Burgeoning demands for exemplary customer service and lightning-fast order fulfillment leave unprepared retailers scrambling for their share of the market. Data-heavy, complex operations hamper efforts to deliver positive customer service interactions, address errors and fulfill orders accurately.

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Last Mile Delivery: Untangle Complexity to Delight Global Shoppers

ESW

From increased operational costs to the losses associated with failed deliveries to – worst of all – a poor customer experience, the importance of getting last-mile right cannot be overstated. Faster, more reliable deliveries enhance a retailer’s competitive edge and brand perception.

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Salesforce Predicts Just 1% YoY Online Sales Growth for U.S. Holiday Season

Retail TouchPoints

To maximize both sales and profitability this holiday season, both retailers and brands will need to focus on customer retention and loyalty: “A lot of switching happened over the past few years, and now consumers are looking for value and quality,” said Garf.

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Why Now is the Time to Invest in Retail Automation for the Future

Retail TouchPoints

Engaging software to take care of repetitive, mundane tasks frees up time to focus on the most crucial aspect of a retail business — customer service. Healthy and timely customer service is crucial to customer retention and business growth. It also leads to enhanced brand value over time. Reduction of Costs.

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