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Best Customer Loyalty Programs: Our Favorite

Groove

Managing customer turnover and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. Best Customer Loyalty Programs: Smile.io. BigCommerce reports that it costs 5x less to retain an existing customer than it does to gain a new one.

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PPC Strategies & Optimizations for 542% ROAS on Google and Facebook

BigCommerce

Whether you are looking to increase brand awareness, drive net new traffic or retarget and drive customer loyalty and AOV , Google and Facebook have myriad advertising options available. PPC advertising is equal parts art and science. Of course, with so much opportunity comes a cost. Visibility isn’t cheap. Google Shopping v.

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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Kissmetrics

Your digital strategy document should: Define your short and long term goals Show you who your customers are Show you where you can find them Outline what you need to attract your customer’s attention Offer a step-by-step plan to attract and hold customer attention Show you how to analyze and improve marketing performance.

Marketing 363
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. SEO has 20 times as much traffic opportunity than PPC on both mobile and desktop ( Source ).

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30 Proven Ways To Drive Ecommerce Traffic and Conversions To Your Online Store

BigCommerce

How to measure and report. This post will teach you exactly how to do that, subsequently increasing sales, revenue, and customer loyalty. How to Drive Ecommerce Traffic and Convert Customers. AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced.

eCommerce 420
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Lightspeed HQ Ecommerce Review: The Perfect Solution for Integrating with a POS

Ecommerce Platforms

Lightspeed loyalty for customer loyalty. What's more is that the shipping fees are automatically calculated for your customers, and tracking emails are sent to them without you having to do anything. You can also provide your customers with up-to-date reports on their package, thanks to shipment tracking codes.

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The Difference Between Collecting Data and Acting On It

Kissmetrics

With Kissmetrics Analyze , you can quickly generate in-depth reports and see how people are interacting with your website. For PPC advertisers, Facebook offers an incredible array of data insights. This may include offering special rewards, showing appreciation for customer loyalty and delivering valuable, personalized content.