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How Retailers Can Leverage Employee Advocacy in Support of Their Brand Vendors

Wiser

This internal advocacy can take various forms, from sharing company-branded content on social media to word-of-mouth recommendations, or even wearing company-branded attire. Retail employees interact directly with customers, making them the face of a brand.

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10 Proven Strategies for Boosting Brand Loyalty

MagentoBrain

Customers who are loyal to a brand are more likely to make repeat purchases, recommend the brand to others, and defend it against competitors. In today's competitive market, building and maintaining brand loyalty is essential to stay ahead of the competition and thrive in the long term.

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How Does Google Keen Compare to Pinterest?

Kissmetrics

of every other social media platform out there, which does everything in their power to keep you scrolling, reading, sharing, or pinning. To explore this idea further, four colleagues and I created a new experiment called Keen as part of Area 120, Google’s workshop for experimental projects. It’s quite a departure from the M.O.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

In today’s digital world, improving digital presence is essential for businesses to reach more customers. Companies must invest in professional websites optimized for search engines and mobile devices while regularly updating their social media profiles. Hootsuite Another excellent tool for measuring success is Hootsuite.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

In today’s digital world, improving digital presence is essential for businesses to reach more customers. Companies must invest in professional websites optimized for search engines and mobile devices while regularly updating their social media profiles. Hootsuite Another excellent tool for measuring success is Hootsuite.

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Should Your Loyalty Program Offer Transactional or Experiential Rewards?

Smile.io

From free shipping to dollars off, these rewards are extremely common in customer loyalty programs, and are quite popular with many types of shoppers. Green cleaning brand, Dropps , uses a point program to reward customers for each dollar they spend with dollars off their future purchases. They don’t stop there, though.

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Celebrating Women Entrepreneurs: 8 Ecommerce Brands for Women by Women

Smile.io

Brittany continues to connect with her customers by giving them an inside peek to her journey with a personalized Instagram featuring product and rewards program updates, customer photos, and her own general life updates. With their loyalty program’s messaging, the brand invites their customers to “Join the Sisterhood”.