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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

Enter “Brand BFF” or repeat customer, a win-win situation for your customers and your business. Why Focus on Customer Retention? To give you a little motivation, here are some of the benefits that you can stand to gain by increasing your customer retention rates.

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How Gamification Marketing Can Increase Your Ecommerce Sales

Omnisend

With time, cutting through the ecommerce noise and collecting customers’ information for future marketing messages is becoming a challenge for marketers. Moreover, with anti-spam policies and GDPR regulations in action, merchants can’t send messages to people without having their consent. Know your audience. Tools like Smile.io

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7 Tips To Improve Retail Store Performance

Korona

Use Product Returns to Your Advantage And Offer Free Shipping Another way to improve your retail store’s performance is to implement lenient return policies. These policies encourage consumers to take a chance on products they would otherwise hesitate to purchase. Free shipping leads to more orders.

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The Best Loyalty Apps for Shopify to Boost Customer Relationships

Ecommerce Platforms

Ideal for creating a range of loyalty rewards for customers, Growave is a fantastic tool for customer retention and boosting order value. You can set up an exclusive VIP program, deliver points to customers, and reward for referrals. You can also use on-site “nudges” to encourage customers to visit the checkout.

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How to Recession-Proof Your Online Retail Business Without Raising Prices

Korona

It is much more cost-effective to focus on retention and lifetime value than to try to get new customers to make a purchase. It is five times more expensive to attract a new customer than to retain an existing one. However, by increasing customer retention by 5% , profits can increase by 25-95%.

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ecommerce in Nigeria – tips for success

Payoneer

However, despite the coronavirus pandemic’s boost, eCommerce in Nigeria faces several challenges, including inadequate logistics infrastructure, limited payment options, high shipping costs, and low consumer trust. However, more favorable policies could unleash the full growth potential of the industry.

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How to Seamlessly Migrate Your Rewards Program

Smile.io

  Your customers aren’t engaging with your loyalty program The number one reason to migrate your loyalty program is poor program performance. We’re not saying to jump ship immediately if you notice a dip in your redemption rate, repeat purchase rate, average order value, or other key indicators.