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Graf Lantz Seeks Growth Without Sacrificing Product Quality or Sustainability

Retail TouchPoints

Then the brand went viral during the pandemic thanks to its eco-friendly handcrafted face masks, which helped Graf Lantz expand its customer base 14X over the past three years. Anecdotally, we hear from our customers that they’re still using bags and laptop sleeves from 10 years ago.

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How T-Shirt Brand Goodlife is Using CPG Tactics to Conquer High-End Fashion

Retail TouchPoints

A $68 T-shirt might seem like a tough sell, but eight years on, Molnar’s brand Goodlife C l othing has a host of top-tier wholesale partners, a booming DTC business and, most importantly, a cult following of customers that keep coming back. Do their customers really keep coming back?

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Using Customer Lifetime Value (LTV) to Grow Your Business

eCommerceFuel

New post from eCommerceFuel : Customer lifetime value (LTV) is a term you can toss out at cocktail parties to sound smart. It’s, what, you know, the total value of a customer over the life of their interactions with my business. There’s not very much additional information customer lifetime value calculation can provide.

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Using Customer Lifetime Value (LTV) to Grow Your Business

eCommerceFuel

Customer lifetime value (LTV) is a term you can toss out at cocktail parties to sound smart. It’s, what, you know, the total value of a customer over the life of their interactions with my business. There’s not very much additional information customer lifetime value calculation can provide.

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12 Critical Retail Industry Performance Metrics (2020)

Retalon

Revenue Growth KPIs in the Retail Industry for Improving Efficiency 5. Promotions Uplift Retail KPIs that Answer Questions About Customer Behavior 8. Customer Lifetime Value Which Retail Industry KPI is the Most Important? Examples of Retail KPIs that Maximize Inventory ROI. Sales Per Square Foot 6.

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