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9 Advanced eCommerce Marketing Strategies for Medium or Large Online Stores to Use in 2020

Inflow Insights

While these posts are useful for people getting started with their first online store, merchants with established businesses need to know about specific marketing strategies they can use to gain a competitive edge. What you actually need to know are specific digital marketing strategies that work right now to aid your marketing efforts.

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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

That said, our experience over 11+ years in eCommerce marketing has shown that search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO) are three approaches that show a proven return on investment (ROI). Plus, many businesses serve both types of customers on their platforms.

B2B 78
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Tips for Leveraging Demographic Targeting in AdWords

ROI Revolution

Many advertisers seem unaware of its existence & availability for Search campaigns, despite its inherent ability to increase reach capabilities. There are a few different options for testing demographic bid modifiers for search campaigns as a means of implementing a tailored strategy for each account.

PPC 92
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Your 2022 Guide to Google Ads Competitor Research: 7 Tools to Use

Inflow Insights

With Google limiting paid search data at unprecedented levels, accessing competitor data as a paid search marketer gets harder every single day. In this blog, I’ll walk you through how our team of paid search advertising specialists evaluates the competition for our eCommerce clients using five tools: 1.

PPC 125
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16 AdWords (Google Ads) eCommerce Strategies to Maximize ROAS

Inflow Insights

If you’re a big online retailer, you’ll probably be investing most of your paid ad spend on a mixture of Google Shopping ads and Google Search ads. Participating in both platforms often leads to enhanced product visibility across the customer buyer’s entire journey, from research through to purchase.

eCommerce 156
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Best AI Marketing Tools: Redefine Your Business Strategy in 2023!

Ecommerce Platforms

You can also add custom backgrounds, background music, stock images, sounds, and video clips to your video using the web-based interface that comes with the platform. With it, Synthesia also lets you use custom avatars of your own self, your employees, or a professional model who is associated with your organization.

Marketing 118
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Your 2023 Digital Strategy Forecast: Key Insights to Navigate Ecommerce

ROI Revolution

Kathryn Mueller, Team Lead, Conversion Rate Optimization On the site itself, customers expect high-quality video that shows the product in use and from different angles before making a decision. customer match). It is important to have a sustained presence in order to retain customers and stay ahead of your competitors.