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Google Merchant Center: Everything an eCommerce Merchant Needs to Know

Groove

One such tool is Google Merchant Center. If you've ever found yourself asking, "What is Google Merchant Center, and how can it enhance my eCommerce performance?" Google Merchant Center Explained What is Google Merchant Center? then you're in the right place. Imagine you’re a business selling handcrafted leather shoes.

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Shining a Light on a Growing Ecommerce Threat: Chargeback Fraud

Retail TouchPoints

Experts report that chargebacks will cost merchants over $100 billion in 2023, and false claims and abuse of the chargeback process are a growing threat to merchants. Still, the cost of chargeback fraud is simply too high to ignore. For every $100 in chargebacks, your true chargeback cost is $240.

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ShipBob vs Deliverr: Choosing the Best Ecommerce Shipping Option in 2020

Ecommerce Platforms

Love it or hate it, shipping is an essential element to any ecommerce operation, and when done well, it's another opportunity to wow your customers. In the era of Amazon Prime, consumers now expect reliable and exceedingly fast shipping times. It's key to taking the hassle out of what can sometimes be a headache of a process.

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Amazon Expands Buy with Prime Availability to all U.S. Marketplace Sellers

Retail TouchPoints

based Amazon merchants at the end of January. Additionally, Amazon is adding a new feature to the Buy with Prime package that will enable merchants to display ratings and reviews from Amazon customers on their own online stores. The offering was previously only available by invitation.

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Why Online Store Owners Should Be Using Google’s Currency Conversion in Google Merchant Center

Store Growers

In 2016, Google launched a brand-new currency conversion feature that’s been a complete game-changer for merchants worldwide. This feature lets merchants use automatic exchange rates for their target audiences in various locations on a global level and lets them expand their businesses wherever they please.

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4 Ways Google is Making it Easier to Shop (and Sell)

Retail TouchPoints

Some of the latest include a price optimization tool for online sellers, AR try-on for beauty products and advanced data insights for merchants. But there is one big difference between Google and the leading online marketplaces— Google offers all this to merchants for free. This isn’t altruism on Google’s part though.

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As Ecommerce Growth Continues, Retailers Turn ‘Steely-Eyed’ Gaze to Profitability

Retail TouchPoints

Then, once basic digital offerings were in place, merchants began to consider how to make these ecommerce advancements permanent in preparation for the “New Normal.”. At the height of the pandemic, standing up services like curbside pickup, BOPIS and a frictionless digital experience quickly was all that mattered.