eCommerce CEO

NOVEMBER 23, 2018

As a Shopify store owner, you probably spend a great deal of your marketing budget and energy on search engine optimization , search engine marketing, and email marketing. Perhaps you use AdWords or another pay per click channel; and do you plow time and effort into Instagram? That’s all great. How do you do that?

Shopify 62

Shopify Multi-channel Shopping Carts Banking 62

Ecommerce Platforms

OCTOBER 14, 2019

That's the global B2B ecommerce revenue forecast for 2020. The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. I simply messaged founders and marketers on LinkedIn and interviewed them, one by one. The problem?

B2B 132

B2B eCommerce Payment Services Multi-channel 132

SellBrite

JULY 26, 2019

The amount of money these brands saved by using an all-in-one solution like Shopify reduced the barrier to entry in the ecommerce market, and allowed them to spend that money instead on Facebook Ads, back when the LTV:CAC ratio on Facebook was incredibly high. Either way, the shopping cart is still center stage.

eCommerce 92

eCommerce BigCommerce Shopify Beauty and Health 92

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Bounce Rate and Cart Abandonment. B ounce rate and shopping cart abandonment are two conversion-related metrics we’ve seen people struggle to evaluate. Fast site speed. Creating a mobile-first site.

PPC 162

PPC eCommerce SEO X-cart 162

Omnisend

OCTOBER 12, 2023

Integration with shopping channels, shipping carriers, and payment gateways is also essential. A customizable storefront, intuitive backend, and mobile responsiveness contribute to a great shopping experience. Stand out by using it in your carefully crafted ecommerce marketing plan to interact with your target audience.

Improvements 78

Improvements WooCommerce SEO Shipping Costs 78

SellBrite

MARCH 30, 2018

To help you kick things off, I’m sharing a bucketful of tools that you can evaluate, test, and use to grow your ecommerce store. The tools are grouped into five main categories: Marketing. Here are the 57 must-have tools for scaling your ecommerce business: Marketing Tools. Customer Service / Advocacy / Loyalty.

eCommerce 151

eCommerce Social Media Merchant Services Payment Services 151

BigCommerce

OCTOBER 10, 2017

Then, you can use Customer Groups to segment out emails and personalized on-site experiences for your various cohorts of customers –– of which your social influencers will be one. Klaviyo is the email marketing software secret behind multi-million dollar success like BombTech Golf. Check it out: Bundle products together.

Shipping Costs 407

Shipping Costs X-cart Marketing BigCommerce 407

Retail TouchPoints

MARCH 30, 2023

Sweaty Betty’s use of performance and personalization APIs from Salesforce allowed the retailer to “customize pricing and promotions to different shopper groups” depending on the actions they took, said Igor Faletski, VP of Product Management at Salesforce.

POS 262

POS Omnichannel Webinar Point of Sale 262

eCommerceFuel

MARCH 15, 2018

It’s really fun to see the size and sophistication of the sample group grow! You’d expect a younger group of eCommerce businesses to experience strong growth, but even still it was impressive. Overall revenue growth in the broad eCommerce market is estimated to be around 23% or so annually.

Shipping Costs 42

Shipping Costs Drop Ship Shopify Multi-channel 42

eCommerce CEO

MAY 7, 2019

Additional Resources: How to Use Market Segmentation to Group Customers. Product Photography: How To Market Products With Photos [19 Pro Tips]. 19 Persuasive Marketing Techniques For Product Descriptions That Sell. There are tons of theme marketplaces, and most ecommerce platforms have their own marketplace.

WooCommerce 70

WooCommerce Payment Services Payments BigCommerce 70

eCommerceFuel

JANUARY 5, 2018

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. A Look At ROI Across All Channels. Yeah, me neither. And we talk about a lot of things.

Marketing 37

Marketing eCommerce WooCommerce Apparel 37

eCommerceFuel

JANUARY 5, 2018

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. A Look At ROI Across All Channels. Yeah, me neither. And we talk about a lot of things.

Marketing 20

Marketing eCommerce WooCommerce Apparel 20