Thu.Dec 14, 2017

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Keep Your Eye on the Customer Engagement

Optimizely

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. If some buyers slowly stop opening your emails and others visit your site less and less over time, would you notice immediately? If you’re not keeping track of customer engagement, you could completely miss this slow process of pulling away from your brand — wrongly assuming that your customers are just as highly enga

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How to Sell a Business: Why Ecommerce Entrepreneurs Need to Have an Exit Strategy

A Better Lemonade Stand

For most entrepreneurs, the thrill of the beginning is addicting. The idea of taking an idea, something so small and abstract, and then turning it into a full-fledged and functioning business is invigorating. Sometimes this feeling can be so exciting, though, that it causes entrepreneurs to lose sight of the end of the road. It […]. The post How to Sell a Business: Why Ecommerce Entrepreneurs Need to Have an Exit Strategy appeared first on A Better Lemonade Stand.

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Keep Your Eye on the Customer Engagement

Optimizely

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. If some buyers slowly stop opening your emails and others visit your site less and less over time, would you notice immediately? If you’re not keeping track of customer engagement, you could completely miss this slow process of pulling away from your brand — wrongly assuming that your customers are just as highly enga

Customer 150
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Improve product page rank on Amazon

Salsify

There are many variables that can impact how your product page ranks on Amazon. And the higher you rank the more likely your brands will be found and bought - both on the ecommerce giant itself and other sales channels. Understanding the Amazon A9 Search Algorithm is critical to improving your product sales and building consumer loyalty.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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New Data Shows the Reach, Power, and Influence of Digital Retail and Media

Sailthru

A spate of newly available data offers unique insights into just how readily consumers have adopted and adjusted to online shopping and digital media. Consumer behavior isn’t just shifting; it’s already shifted. Now another wave of change is building on this shift, bringing us more shopping via apps, changed buying patterns for consumables, and a rise in multitasking media consumption.

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7 Tips For Dropshipping Pet Products

ecomdash

Pet products is a popular, but competitive niche to dropship in. To help you be successful dropshipping pet products, use these top tips. Read more. The post 7 Tips For Dropshipping Pet Products appeared first on ecomdash.

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More Trending

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What is fill rate and why does it matter for wholesalers?

TradeGecko

Fill rate refers to the percentage of customer demand that is met by immediate stock availability, without backorders, stockouts or lost sales. Simply put, it’s an indication of how well you’re able to meet customers’ needs at any given time.

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Keep Holiday Shoppers Coming Back in the New Year

Bronto

During the holidays, many companies see a spike in revenue and gain new customers in the process. Here's a post-holiday game plan to keep them engaged and coming back in 2018. The post Keep Holiday Shoppers Coming Back in the New Year appeared first on Bronto Blog.

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The Connected Business

TradeGecko

On Wednesday 13th December 2017, Xero & TradeGecko, in partnership with DBS BusinessClass and IMDA, hosted the 2nd instalment of our SME Success Series events on the Connected Business. SMEs were shown how easily they can move and connect their business management tools in the cloud, to enjoy business efficiencies and insights.

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Amazon’s Secret Shortcomings and How to Capitalized on Them

Kibo

By multiple measures, online is surpassing in-store as the growth driver for the […]. The post Amazon’s Secret Shortcomings and How to Capitalized on Them appeared first on The Omni Channel.

Channel 59
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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What is the difference between cash flow and profit?

TradeGecko

Cash flow and profit are both key aspects of any business. While you might think the two terms are interchangeable, their functions in running a business are distinct.

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Want To Boost Email Deliverability? Increase Engagement

Bronto

Getting your emails into your subscribers’ inboxes is one of your top priorities. The post Want To Boost Email Deliverability? Increase Engagement appeared first on Bronto Blog.

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New York Post: Amazon Prime Membership Finally Starts to Stagnate

Dynamic Action

Quotes from DynamicAction CMO, Sarah Engel, were featured in a New York Post article around Amazon Prime Membership, Amazon Prime membership finally starts to stagnate. Sarah’s commentary cast some doubt on the assertion that Amazon growth is slowing, and her full quote can be found below: “‘Exponential growth doesn’t happen forever,’ said Sarah Engel, chief marketing officer of DynamicAction, a retailing analytics company.

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Customer Showcase: Quantum Squares

Lemonstand

To launch their new LemonStand powered online store in 2017, Quantum Squares worked with trusted LemonStand agency partner The Jibe. They wanted to design and develop a beautiful home for their brand that would allow them to show off their products and encourage new customers to try them. They also wanted make it simple and easy for them capture recurring monthly revenue from subscription signups if customers liked their products.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Infographic: Holiday Retail Index: Lessons from 2017 and Insights for 2018

Dynamic Action

With only a few days left in the holiday shopping season, it’s time for retailers to analyze the lessons from 2017 and prepare for 2018. DynamicAction’s Retail Index: Holiday 2017 is an intensive analysis of $4.5 billion in global online consumer transactions, which highlights key YoY trends for the 2017 season and best practices to maximize their 2018 strategy.

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Using Holiday Returns to Connect with Consumers and Grow Sales

ChannelAdvisor

This blog post is part of our 2017 Holiday Planning series. Be sure to check back often or, better yet, subscribe to the blog to stay updated with this year’s latest holiday trends, tips, best practices, reports and more! Ready or not, here they come! Many of those holiday purchases that were so painstakingly packaged, tracked and fulfilled at record speeds will soon be boomeranging back to you.

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Introducing: Triggered Push Notifications

Dynamic Yield

As the ubiquity of mobile continues to grow, Triggered Push Notifications provide your business with the capabilities to tackle the opportunity of mobile. The post Introducing: Triggered Push Notifications appeared first on Dynamic Yield.

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The 5 Things Retailers Can Do Today to Grow Tomorrow

Demac Media

If you’ve been paying attention to media headlines there is certainly no shortage of bad news coming out of the world of retail. It seems like we can’t go a week without a known retailer announcing they are closing stores or going bankrupt entirely. Like most people in retail, I follow these headlines closely. I also throw them away quickly. There’s a quote that I keep front of mind whenever I hear another doom and gloom story about the death of retail as we know it. “I don’t think w

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Where Should Customer Referrals Land?

Smile.io

When it comes to running a successful referral program, getting someone to click a referral link is only half of the equation. You still need them to accept your offer and get them interested enough in what you are selling to take action.

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Engage Holiday Shoppers with Dynamic E-Mail

Powerinbox

Ho, ho, ho what do you know—it’s that time of year again. Somehow another twelve months have whizzed by. Year-end to-do lists are upon us, holiday shopping needs to get done, and, of course, business goals need to be hit. Goals that seem nearly impossible given that most people are totally distracted by what Christmas ornaments to buy and vacation plans.

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Breaking Barriers Along The Path To Purchase

RTP blog

By Matthew Tilley, MaxPoint The future of retail is becoming increasingly hard to predict. It is clear that online, mobile and offline channels are converging, but aside from a few first movers, who, how and when convergence will happen to any particular retailer remains a mystery. As retail competitors and consumer expectations escalate, one question remains essential: “How can I make it as easy as possible for people to buy from me?

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5 Ways to Control Chronic Returners

OrderDynamics

5 Ways to Control Chronic Returners. Who are Chronic Returners? Can you tell who they are by their appearance? Does it come down to how they pay for their purchases – cash, debit, layaway payment, or credit? Unfortunately not! Then what can you do about them, to protect your business, and margins? Who is The Chronic Returner? Chronic returners are simply those customers who purchase items, and return their purchases significantly more often than most buyers.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.