My Wife Quit Her Job

AUGUST 30, 2020

This post will teach you how to build an email list fast. Most of the methods described in this post are free but the quickest methods will involve some form of paid advertising. Enjoy! Right now, the number of email users worldwide outnumber Facebook, Twitter and Pinterest combined with a far better ROI! Despite reports to the contrary, email marketing still dominates the online space, and almost every online activity still requires an email address today.

Social Media 195

Social Media Marketing 195

FastSpring

SEPTEMBER 2, 2020

When you’re trying to decide how to scale your business and how to calculate profits, there are tons of metrics out there you can use. In fact, it’s easy for businesses to get overwhelmed by metrics and not know which ones to prioritize. One of the most critical areas to get a grasp of, however, is how much a customer is worth to your business.

Payments 128

Payments Subscription Payment Services Improvements 128

RetailDive

SEPTEMBER 3, 2020

Retailers play a key role in helping shoppers navigate this year's unusual back-to-school season.

Retail 104

Retail 104

Forrester eCommerce

AUGUST 31, 2020

Getting to customer-obsession is a complex, all-in effort that is more of a cause than a program. It flows directly from the heart of an organization – it’s about how you behave and what you value. Here's a rough map of how a CEO can lead this voyage.

Customer 500

Customer 500

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Groove

SEPTEMBER 1, 2020

Texting is a quick and easy way to send a message to someone, rather than emailing or calling. Today, many consumers open text messages fairly quickly once they notice the notification. Texting has made communication easier for both consumers and businesses, and SMS marketing is an effective component of a great mobile eCommerce strategy. Klaviyo SMS: What Is It?

eCommerce Marketing 370

eCommerce Marketing Social Media Mobile eCommerce eCommerce 370

BigCommerce

AUGUST 31, 2020

In 2019, only 13% of all B2B sales were generated digitally. By 2023, when U.S.

B2B 545

B2B eCommerce 545

Forrester eCommerce

SEPTEMBER 4, 2020

As a committed data geek, I have been in my happy place for the last six weeks poring over the results of our most recent global study of account-based marketing (ABM). In particular, I have been investigating findings from EMEA, which we will be sharing at our upcoming Summit EMEA, as well as identifying global […].

Marketing 397

Marketing B2B 397

Kissmetrics

SEPTEMBER 2, 2020

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. 82% of businesses fail because of poor cash flow management and subpar accounting practices. Yikes. It’s no secret that accounting is hard — and there’s a reason people spend their entire lives learning how to do it well. But there’s good news.

Payment Services 363

Payment Services ACH Payments Banking 363

Retail TouchPoints

SEPTEMBER 3, 2020

Returns are a cost of doing business for any retailer. But despite representing $309 billion in lost sales for U.S. retailers last year, they haven’t always been a strategic focus. In the wake of COVID-19, returns are receiving serious (and necessary) attention for several key reasons: Retailers are spending more processing returns in stores. They are expected to keep merchandise out of circulation due to COVID infection concerns and to provide employees with personal protection to prevent infec

Shipping Costs 334

Shipping Costs eCommerce Merchant Services Retail 334

BigCommerce

AUGUST 31, 2020

Ecommerce drove 13% of total B2B sales in the U.S. in 2019.

B2B 485

B2B eCommerce 485

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Forrester eCommerce

SEPTEMBER 4, 2020

I have had the opportunity to get up close and personal in managing crises at contact centers. In my view, most contact centers dealt with Covid-19 challenges with an amazing tenacity and resourcefulness in solving for people, technology, and business continuity. They also reacted with a lot of agility in supporting client requirements despite lockdowns […].

Technology 394

Technology Management 394

Kissmetrics

SEPTEMBER 1, 2020

As the most-viewed site globally, YouTube is a must-visit destination for marketers and content creators looking to increase audience reach. While it is possible to optimize YouTube SEO to score top results , without an understanding of the YouTube algorithm, SEO alone won’t manifest videos on a potential viewer’s suggested video list. YouTube’s product chief underlined the reality of the impact of suggested-to-watch videos in an interview, noting 70% of a user’s time spent on the platform was d

Improvements 362

Improvements SEO Channel Subscription 362

Retail TouchPoints

SEPTEMBER 1, 2020

Walmart has announced that its long-rumored paid membership program, Walmart+, will be available on September 15. It will cost $12.95 per month or $98 annually and include a 15-day free trial period. At launch, members will have access to unlimited home deliveries for groceries and general merchandise — as quickly as the same day they are ordered. Other perks include fuel discounts at Walmart, Murphy USA and Murphy Express gas stations, and access to proprietary technology such as “Scan & Go

Shipping Costs 316

Shipping Costs Shipping Mobile Technology 316

Groove

SEPTEMBER 4, 2020

Volusion has always been a trusted company that provides cloud-hosted online stores for relatively smaller businesses. The company revolves around helping other businesses leverage eCommerce to grow. Unfortunately, many unexpected events have happened for Volusion in the past year. Things took a turn for the worst last September when the company's Google Cloud got hacked.

Volusion 259

Volusion eCommerce BigCommerce Shopify 259

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Forrester eCommerce

SEPTEMBER 3, 2020

The digital future is here. And data, analytics, and AI are going to drive this future. These capabilities are becoming more crucial to stay ahead of uncertainty and change and get smarter about every aspect of your business: your customers, your suppliers and partners, your competitors, your employees, your processes, your operations, and your markets.

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Operations Customer Marketing Management 404

Kissmetrics

SEPTEMBER 2, 2020

Google may lead the search engine ranks, but they’re not the only player in the game. Bing holds 11.22% of the global search engine market share. Compared to Google’s 72.94%, that may not seem like much — but with upwards of a third of US desktop searches coming from Bing (and Bing-backed AOL and Yahoo), it’s pretty huge. For ecommerce businesses, that makes Microsoft Shopping Campaigns (formally known as Bing shopping campaigns) a killer opportunity to boost your bottom line.

eCommerce 311

eCommerce Merchant Services Shopify Events 311

Retail TouchPoints

SEPTEMBER 4, 2020

As an essential retailer, Canadian supermarket giant Loblaw was in a good position to weather the COVID-19 outbreak. However, when e-Commerce sales spike 4X in a matter of days, even strong retailers can feel the strain. Previously, Loblaw’s e-Commerce sales were a fraction of its brick-and-mortar business — but that was changing in a hurry. Loblaw offered same-day pickup even before the pandemic hit, but rising demand required the retailer to rethink how it handled its online business.

eCommerce 279

eCommerce Fulfillment Technology Operations 279

Optimizely

SEPTEMBER 3, 2020

Why On-Site Personalization & Why Now. On-site personalization is a critical part of delivering relevance throughout the buyer’s journey. In fact, personalized homepage promotions influence 85% of consumers to buy, and 74% of consumers feel frustrated when website content is not personalized. When executed well, on-site personalization allows ecommerce brands to create curated experiences for their shoppers, driving more conversions and ultimately sales.

Recommendation 195

Recommendation Shopify eCommerce Consumer 195

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Forrester eCommerce

SEPTEMBER 1, 2020

Amazon Launches Halo, Its First Wearable Health Device For The Average (Budget-Conscious) Consumer This week, Amazon launched Halo, a screenless wearable device that can monitor activity, sleep, temperature, BMI, and emotion. At $99.99 (plus a small monthly service fee for advanced features), the Halo Band sits closer to Fitbit’s fitness trackers (ranging from $99.95–$169.95) than the Apple Watch ($400-plus).

Marketing 348

Marketing Consumer Customer Experience B2C 348

Kissmetrics

SEPTEMBER 4, 2020

According to Investopedia , a silo mentality is “a reluctance to share information with employees of different divisions in the same company… reducing the organization’s efficiency.” In other words, if different people or teams in your company aren’t on the same page about everything that’s going on, they might end up doing a worse job. Silos can make your company seem less innovative and damage your employee engagement , resulting in lowered productivity.

Marketing 300

Marketing SEO Other Multichannel 300

Retail TouchPoints

SEPTEMBER 3, 2020

Unibail-Rodamco-Westfield (URW) has named Placer.ai as its location analytics provider as part of a wider effort by the property management firm to leverage new technologies at its retail locations. URW will use the Placer.ai solutions to help determine where it should allocate resources within its shopping centers, and to gather insights that can be used to modify marketing strategies, ensure lease optimization and measure overall tenant and shopping center health.

Mobile 263

Mobile Technology Information Management 263

lateshipment

SEPTEMBER 4, 2020

An eCommerce business needs to get a lot of things right in order to maximize its capacity to generate sales. From product design, to marketing, to shipment, there are innumerable boxes to check. One aspect that doesn’t always command much discussion, however, is cultivating a valuable and appealing on-site experience. Ultimately, this can be every bit as important as some other efforts that people tend to talk about more frequently.

Customer Experience 219

Customer Experience Improvements eCommerce Customer 219

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Forrester eCommerce

SEPTEMBER 3, 2020

The National Counterintelligence and Security Center (NCSC) and the National Insider Threat Task force (NITTF) partnered with US government agencies to kick off the second National Insider Threat Awareness Month this September. National Insider Threat Awareness Month was started in September 2019 with the goal to educate federal and industry employees about the risks posed […].

Management 320

Management 320

Kissmetrics

SEPTEMBER 1, 2020

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Anywhere you find a cube of sugar in the open, you’ll find ants. Today, the SEO service providers’ industry, valued over $65 billion , is like a cube of sugar. It’s why you’ll find countless SEO companies scrambling for a piece of that sugary cake.

SEO 286

SEO Recommendation eCommerce Management 286

Retail TouchPoints

SEPTEMBER 3, 2020

Toshiba offers the existing Self Checkout System 7 , a solution designed to help retailers deliver fast, convenient and personalized checkout experiences. Key features include: A modular design to provide flexibility and customization options retailers’ unique store environment; Self-learning and correction capabilities that interpret common shopper behaviors to support better experiences; Multi-attribute item security that aims to balance performance and security by configuring the level of ris

Mobile 298

Mobile Operations Improvements Management 298

Ecommerce Platforms

SEPTEMBER 3, 2020

Initially, Squarespace was only a SaaS-based content management system (CMS) which offered a designer-friendly website builder, blogging platform and hosting service. Now Squarespace has spent some time in the ecommerce space to make it an experienced contender in terms of ecommerce platforms. Its platform is called Squarespace Commerce, and it offers beautiful templates, an easy way to launch a store, and some solid features.

Shipping Costs 197

Shipping Costs Payment Services Volusion Shopify 197

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Forrester eCommerce

SEPTEMBER 3, 2020

For global companies, reputation in the regions requires a great localization vendor, but it can be hard to find the right match. Kathleen Pierce of Forrester SiriusDecisions explains why past performance is no guarantee of future success, and how to identify the right partner for your needs.

B2B 310

B2B Management Operations Marketing 310

Kissmetrics

SEPTEMBER 3, 2020

According to Unbounce, half of the people who click on your ads are more likely to make a purchase than those who came from an organic link. That’s a bit surprising. You’d think with 600 million devices running ad blockers —advertising would be less effective. Google Ads commands 73.1 percent of search advertising, roughly $40.3 billion.

PPC 274

PPC Management Improvements Books 274

Retail TouchPoints

SEPTEMBER 3, 2020

Bed Bath & Beyond has appointed Wade E. Haddad as SVP of Real Estate and Construction, to spearhead the company’s store optimization strategy, which will be a key part of its previously disclosed restructuring plan. He will lead an enterprise-wide team across all banners to manage the retailer’s property portfolio and establish a network to support omnichannel services such as buy online, pickup in-store (BOPIS), curbside pickup and same-day delivery. “We have taken a number of i

Omnichannel 278

Omnichannel Management Customer Retail 278

My Wife Quit Her Job

SEPTEMBER 3, 2020

Today I’m thrilled to have Derek Halpern on the show. Derek recently started an ecommerce business named Truvani with his business partner Vani Hari selling health foods online with a focus on ingredient transparency. And within 2 years, they managed to generate over 250K orders and a 7 figure business. In this episode, Derek shares how they did it.

Books 156

Books eCommerce Blog Management 156

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer