My Wife Quit Her Job

FEBRUARY 1, 2017

My wife just closed the books on BumblebeeLinens.com for 2016 and I’m happy to say that we had another year of double digit growth. In this episode, I go over in detail how we grew and what’s in store for 2017. What You’ll Learn Why it was a tough year for my shop Our revenue and profit numbers for the year The main contributors to growth for 2016 Why conversion optimization is so important Why you need to keep an open mind The importance of a mastermind group Other Resources And Boo

eCommerce 156

eCommerce Books Conversion Optimization Other 156

Rishi Rawat

JANUARY 30, 2017

The human brain is wired to notice questions. The ? symbol has a magnetic appeal. Sunflowercamo.net manufactures a hunting camo designed for sunflower fields. Apparently, dove hunters need it. In order to advertise the effectiveness of their invention they ask this simple question … … and when you give up (which you will) they reveal the answer.

70

70

Jumpshot

FEBRUARY 3, 2017

Audience buying has evolved from basic demographic targeting to a more intent-based approach that uses general browsing activity to infer intent. This is a good first step, but there is still room to improve audience buying to target the right prospects at the right time, when they show interest in the products and services that you sell. Jumpshot can improve upon this by adding actual conversion activity to the equation.

Travel 68

Travel Books Improvements Consumer 68

UpSellIt

FEBRUARY 1, 2017

What are the essential elements of a great promotional email? An attention-grabbing introduction? A clearly stated message? Artful content delivery? Of course, the ideal email would emphasize all of these goals. But the road to the perfect email creation is fraught with obstacles, twists, and turns. Although each business requires different email approaches, certain marketing and composition techniques have proven universally effective.

Arts 61

Arts Marketing Conversion Optimization 61

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

My Wife Quit Her Job

JANUARY 30, 2017

When you put yourself out there by writing blog posts about your successful online business, interviewing popular guests on your podcast and throwing ecommerce conferences, there’s a tendency for people to put you on a pedestal. “Steve, you must work your ass off. Do you ever sleep?” “Steve, you are the most motivated person I know” “Steve, you are my favorite ecommerce guru” Well I hate to burst your bubble, but I’m actually none of these things.

Blog 156

Blog eCommerce 156

Omniconvert

FEBRUARY 1, 2017

Considering getting started with Conversion Optimization? I’ve put together a CRO ROI Calculator which you can use to to estimate the return on your CRO investment based on your company size and data. Try it now. I wish that were true, but that’s not how it works.We want to make twice the money, so we double. The post Is It Time To Optimize Your Website?

Conversion Optimization 60

Conversion Optimization Blog 60

Canadian Special Events

JANUARY 30, 2017

Five Secrets to Winning Event Business Awards. By Stacy Wyatt, Founder & Publisher, Canadian Special Events Magazine. Entering award competitions for event professionals is important. Not just to win but also for the experience. Valuable lessons come out of the time and effort spent preparing and packaging your entry and the application process represents a great opportunity to pause, review and take stock of your business, while offering a chance to set team goals for the upcoming year.

Events 53

Events Magazine Social Media Reference 53

ChannelAdvisor

FEBRUARY 2, 2017

The issue of Value Added Tax (VAT) and cross-border trade (CBT) was very topical in the UK in 2016. It will continue to be relevant in the world of e-commerce in 2017. Specifically, the issue relates to non-UK sellers who are holding stock in the UK. Legislation was passed in 2016 to help reinforce existing rules for sellers who choose to ‘land and expand’ in the UK.

eCommerce 40

eCommerce Channel Fulfillment Supplies 40

Omniconvert

FEBRUARY 1, 2017

Hey there! If your eCommerce would look like this, wouldn’t you go to a doctor? That’s what you should do. There are only 3 levers you can act with in order to grow your Ecommerce business: 1. Increase the Average Order Value 2. Increase the traffic 3. Improve the conversion rate (that meaning new customer. The post If you are sick, you visit the doctor.

eCommerce 60

eCommerce Blog Improvements Customer 60

Dynamic Yield

JANUARY 31, 2017

Templates aren’t just for widgets, like product recommendations, anymore. They are an essential part of any web business’ personalization and optimization plan. The post Introducing: 6 Notification Templates to Increase Your Conversions appeared first on Dynamic Yield.

Recommendation 28

Recommendation Shopping Carts 28

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Ecommerce Platforms

JANUARY 30, 2017

Some commons problems often arise when ecommerce professionals look for payment processing: There are too many fees. Payment processing may not be offered in your country or region. You can't sell to customers in some countries. Credit cards are the only payment option. Fraud is high. Chargebacks are common. Sometimes you can't process recurring billing or subscriptions.

Payment Services 120

Payment Services Merchant Services Payments Customer 120

ChannelAdvisor

JANUARY 31, 2017

One of the great parts about ChannelAdvisor is that we sit in the middle of so much innovation going on in the consumer web. Over the last decade perhaps the only constant in e-commerce is the relentless continued pursuit of an improved consumer experience. From Amazon to Yahoo and everyone in between, billions are invested every year to this end. The latest trend is companies seeking to own the entire ecosystem — from hardware to software to services.

eCommerce 40

eCommerce Mobile Improvements Channel 40

Dynamic Yield

JANUARY 31, 2017

Templates aren’t just for widgets, like product recommendations, anymore. They are an essential part of any web business’ personalization and optimization plan. The post Introducing: 6 Notification Templates to Increase Your Conversions appeared first on Dynamic Yield.

Recommendation 28

Recommendation Shopping Carts 28

Dynamic Yield

FEBRUARY 1, 2017

The post Download Everjobs Case Study appeared first on Dynamic Yield.

Download 28

Download 28

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations