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How to Choose The Right PPC Agency

Kissmetrics

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. It’s happening because PPC works. From social media to paid search, PPC is a smart way to see quick results. Which… is where an experienced PPC agency comes in.

PPC 279
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38 Ecommerce Terms Every Marketer Needs to Know

Optimizely

But whether you’re new to ecommerce, or just strapped for time, it’s important to keep track of all the latest technologies and terms everyone’s talking about, from search engine optimization to PPC to AdWords.

eCommerce 199
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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Evaluate your social media marketing, email marketing , and other promotional channels. Paid Advertising (PPC) Audit. When to Perform a PPC Audit.

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. So, when you’re a retailer, it can be tempting to forgo a game plan and just jump in head-first with discounts and special offers. For most, the holiday season is the time to unwind and celebrate.

eCommerce 109
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Amazon Seller Fees You Need to Know About in 2019

SellBrite

Since you’re managing large, multiple bulk orders every month, it’s helpful to have insights into what types of products customers are buying and your inventory levels. Sellers were able to leverage the experience and network of a large marketplace to help them manage this one aspect of their business.

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Your MarTech Tool Stack Isn’t Complete in 2018 Without These 13 Apps

Kissmetrics

Managing customer relations is key to growing your business. You need to manage and nurture the customer relationship. Salesforce is king when it comes to customer relationship management. Hootsuite is a necessity for managing your social media presence. Salesforce. That’s a full-time job. Google AdWords.

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A 6-Step Plan To Help SaaS Businesses This Black Friday and Cyber Monday

FastSpring

Which is why we’ve created a six-step checklist to help you prepare for BFCM: Build your BFCM game plan. Personalize communication across all channels. Step 1: Figure Out Your Game Plan. Remember, lots of businesses are after the BFCM crowd, so building a game plan is key. Get All Your Channels on the Same Page.