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Klarna Sets Sights on ‘Powering Ecommerce’ with New Suite of Shopping Solutions

Retail TouchPoints

With more than 23 million monthly active users on the Klarna App, the search and compare tool could become a new acquisition channel for merchants, allowing them boost visibility, traffic and sales with a captive audience. Shoppable Video.

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Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

RTP blog

In one of my first jobs out of journalism school, I worked for a magazine called Giftware Business , then I moved on to Private Label Product News and — fast-forward to the age of digital-only — I eventually landed at Retail TouchPoints (RTP). By Debbie Hauss, Editor-In-Chief I’ve been covering the retail industry for a long time.

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Holiday Secret Weapon: Scaled, Distributed, Personalized Content

RTP blog

By July, you’ve likely started campaign and channel planning, and even considered some newer technologies such as Alexa skills or AR/VR. The challenge is unlocking its value by making it scale across channels. You’re already investing in content — but it’s locked in silos Is your content reusable across channels? Absolutely.

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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Todd said that “One thing that we found is that many marketplaces were not cannibalistic with our own direct-to-consumer channels. Todd recommends that game devs consider those larger platforms as part of a video game marketing strategy that includes multiple channels for selling games , but that they not rely solely on them.

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Mi9 Retail recognized in Retail CIO Radar 2022

Mi9

NEW YORK and MIAMI, January 7, 2022 – Mi9 Retail has been recognized by Retail Today magazine as a leader in the Merchandising category in Retail CIO Radar 2022, a first-of-its kind annual list of the most innovative and transformative retail technology solution providers. Mi9 Retail CEO, Neil Moses, Named to Top 50 SaaS CEOs Report for 2021.

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Trends Analysis: QR codes and the eCommerce Experience

ESW

Whether you are a DTC brand or a multi-channel retailer, QR codes present a huge opportunity. billion QR codes will be accessed through mobile devices by 2022. At the moment, Amazon’s QR codes will take you from a magazine to an Amazon product page, writes TechCrunch’s Greg Kumparak.

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Ecommerce Chatbots 101: What Are They And Do You Need one?

GetElastic

There are any number of ways consumers today can connect with a brand and purchase products online – whether that’s on a website, in a mobile app, over email, on the phone, through social media, or in-store. According to drift, they are the fastest growing brand communication channel. Choose your Channel(s). Prevent returns.