ROI Revolution

MAY 20, 2020

If you’ve been acclimated with Google Ads and Microsoft Ads for the last 10 weeks or longer, you’ve likely noticed COVID-19’s impact on ecommerce search interests, buyer habits, and overall performance, regardless of industry. In the initial weeks of the unprecedented stay-at-home mandates, marketers felt like they were on shaky ground.

PPC 144

PPC Mobile B2B Shipping Costs 144

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1: Get in touch.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

ROI Revolution

FEBRUARY 28, 2020

Understanding the state of paid search from all angles will allow your brand to flourish in a booming ecommerce market that is largely driven by paid search initiatives. PPC Advertising Growth: What Happened in 2019? paid search market grew nearly 18% from 2018 to 2019, reaching an all-time high of $55.2

Multichannel 99

Multichannel Mobile Search Marketing PPC 99

ROI Revolution

MARCH 30, 2023

All marketing leaders face the same expectations: grow your business and increase profitability. Performance marketing agencies promise brands the opportunity to increase growth and profitability, but too often, brands pin their hopes on agencies that just don’t seem to care about their success as much as they’d hoped.

Channel 78

Channel eCommerce Fashion SEO 78

ROI Revolution

MAY 4, 2020

It feels like the entire marketing ecosystem is changing right before our very eyes. The average click-through rate on PPC ads has increased on Google Search, Display, and Shopping campaigns since February – with Search seeing the highest jumps. billion on mobile gaming in Q1 alone, which was a 20% increase.

eCommerce 97

eCommerce Social Media Games Supplies 97

ROI Revolution

JULY 18, 2019

And if you sell your products online, you’ve probably at least thought about employing a paid search strategy to get your brand in front of more people. Keep reading to learn more about paid search and why it’s important, trends we’re seeing in paid search, and how you can optimize your paid search strategy.

PPC 68

PPC Mobile Internet Retail Marketing 68

GetElastic

JULY 12, 2019

For B2B companies to succeed they need capable and effective B2B marketers to help position them against the competition and set the foundations to ensure they’re capturing and converting leads to customers. B2B marketers are generally creative individuals who can efficiently work with numbers, statistics and outcomes.

B2B 138

B2B Social Media PPC Management 138

Inflow Insights

APRIL 16, 2019

We’ll be covering a total of 16 different strategies that apply for Google Shopping ads and Smart Shopping Campaigns, Dynamic Remarketing, Search Ads, In-Market Audiences and finally Dynamic Search Ads. This not only helps to enhance visibility for those high intent searches, but it also helps to boost CTR from the ads.

eCommerce 156

eCommerce Mobile PPC Online Retail 156

ROI Revolution

AUGUST 5, 2021

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. COVID-19 transformed how consumers make everyday purchases, forcing brands and retailers large and small to shift their marketing strategies. Marketing to consumers in a post-pandemic world.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

MARCH 2, 2021

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). 2020 COVID-19 + mobile stats + trends. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). US online grocery sales surged 54% to reach $95.8

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

JUNE 1, 2021

As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. Mobile ecommerce + COVID-19 stats.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JULY 1, 2021

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. Marketing to consumers in a post-pandemic world.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

Lemonstand

AUGUST 30, 2018

From software companies to online versions of brick-and-mortar stores, when it comes to marketing, everyone is headed towards one goal: make sure the channels they are using drive maximal conversion. We at SEMrush decided to explore how exactly search marketing strategies vary across verticals. Rethink Your Device Targeting.

eCommerce 80

eCommerce Electronics Shipping Costs Clothing 80

ROI Revolution

DECEMBER 2, 2021

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. increase over what expert marketing analysts expected. The global apparel market was still worth a whopping $1.5 billion in 2020.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JULY 3, 2017

The algorithms alone are enough to make anyone’s head spin, and yet, marketers still need to keep up-to-date on even the smallest changes. 2017 has been a particular whirlwind of change for search engine marketing ( SEM ), so here are a few of the more major updates you should be taking note of. 2) Organic SEO is Changing FAST.

SEO 94

SEO Mobile Information Marketing 94

ROI Revolution

JULY 3, 2018

Moving forward, Google’s lineup of ad products will be streamlined into three main verticals: Google Ads, Google Marketing Platform, and Google Ad Manager. The word ‘AdWords’ itself limits the marketing capabilities of the brand since it is based around ‘words’ (i.e. Search campaigns). Google Marketing Platform .

PPC 106

PPC Management B2C Marketing 106

Ecommerce Platforms

JULY 31, 2020

There are many ways to do this – investing in high-converting marketing campaigns, developing SEO strategies, improving your web design, etc. Some focus on creative services, others specialize in specific marketing channels or tech, while others might boast several areas of expertise. SEO Marketing Strategy.

eCommerce 118

eCommerce Web Design SEO Beauty and Health 118

ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. After the most online-centric year since the dawn of digital marketing, the digital triopoly (Amazon, Google, & Facebook) has shifted in some notable ways.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Paid search + the pandemic.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

OCTOBER 1, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. Mobile ad spend rising despite pandemic. ad spending is down due to COVID-19, mobile ad spend will increase by 4.8% Homemade goods.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

JANUARY 25, 2023

As the world of digital marketing continues to change rapidly, how are successful brands and marketers evolving their strategies to stay ahead? In this blog, get current industry trends, obstacles, opportunities, and predictions from digital marketing experts for your 2023 digital strategy. Watch the replay of the webinar here!

eCommerce 78

eCommerce Social Media SEO Payments 78

ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 10% more time spent on mobile this year ( Merkle ). 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ).

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JANUARY 5, 2021

While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. For mobile app orders, interest has grown from 16% to 28%. 10% more time spent on mobile this year ( Merkle ).

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

DECEMBER 3, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 10% more time spent on mobile this year ( Merkle ). 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ).

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

OCTOBER 7, 2021

By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. The global apparel market was still worth a whopping $1.5 The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. Digital ad spend in the electronics category will account for 9.2%

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

SEPTEMBER 2, 2021

The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. Unpredictable shopping habits and behaviors, the ever-present dangers of another pandemic wave, and the volatility of a market that soared unexpectedly last year will make this holiday season a time of ecommerce instability. YoY growth.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

SEPTEMBER 9, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. Mobile ad spend rising despite pandemic. ad spending is down due to COVID-19, mobile ad spend will increase by 4.8% Homemade goods.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

JULY 2, 2020

Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. In this exclusive executive report, you’ll uncover: 15 secrets to fortify your multichannel marketing strategy across Amazon, Google, Facebook, and more. 7/1 update.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

NOVEMBER 4, 2021

increase over what expert marketing analysts expected. By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. The global apparel market was still worth a whopping $1.5 The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

JANUARY 5, 2022

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. With consumers spending more time on mobile in light of the pandemic, mobile retail ecommerce revenue surged 26% to $338 billion last year.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

AUGUST 4, 2020

Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. In this exclusive executive report, you’ll uncover: 15 secrets to fortify your multichannel marketing strategy across Amazon, Google, Facebook, and more. 7/2 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

FEBRUARY 2, 2021

Don’t miss our guide to Replatforming Your Website: Avoid Marketing Pitfalls. 2020 COVID-19 + mobile stats + trends. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). Time spent watching digital video on mobile increased from 42 to 47 minutes ( eMarketer ).

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68

ROI Revolution

JUNE 2, 2020

And the stock market has become increasingly volatile. You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. Expert insights from Don Davis, Editor at Large for Digital Commerce 360, on the state of paid and organic search and how the Digital Commerce 360 Top 1000 is adapting.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122