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The 3 Most Impactful Location-Powered Experiences for Retailers

Retail TouchPoints

As consumers increasingly adopt hybrid and omnichannel experiences, retailers must adapt to meet changing consumer expectations. Consumers expect brands to provide seamless access to products and services via mobile apps. Retailers use location to deliver stellar experiences for customers through their brand’s mobile app.

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How to Win in the Real-Time Holiday Retail Era

Retail TouchPoints

Consumer expectations of retailers have been transformed by their experiences buying from Amazon and other innovative retailers that are able to provide fast, efficient omnichannel experiences. However, faster responses for mobile apps and websites is only the beginning. Holiday shopping season is upon us. Expect the Unexpected.

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Despite COVID, Spanish Retailer Rolls Out RFID Across 125 Stores in One Month

Retail TouchPoints

Spanish fashion retailer Encuentro Moda is deploying a radio frequency identification solution across its 125 stores, both to meet omnichannel requirements and to gain visibility into the stock availability at each store and throughout the supply chain. The handheld readers also are employed for online order fulfillment.

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What Drives Store Ops Success? RTP Editors Weigh In

RTP blog

This sixth annual Retail TouchPoints Store Operations Survey examines the top challenges omnichannel retailers face in shoring up their brick-and-mortar locations, and reveals the strategies and technology solutions they are using to meet those challenges. Does this mean that not as many consumers are embracing these last mile offerings?

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What is BOPIS? The Complete Guide to Buy Online Pick Up In Store

Omnisend

However, the extra load on shipping companies and the desire to slowly reintroduce foot traffic to physical stores have driven a new phenomenon, something that bridges the gap between offline and online experiences. They can browse online, make a purchase when they are ready, and pick up the order at a time and location of their choosing.

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What retailers can learn from the 2021 holiday shopping season

Kibo

The 2021 holiday shopping season was historic, in that it was the culmination of two years of accelerated trends, shifting consumer behaviors, and omnichannel shopping realities that have emerged since the start of the pandemic. Shoppers return to stores, while omnichannel retail remains strong.

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How Real-Time Inventory Visibility Helps Retailers Improve the Customer Experience

Kibo

Retailers now have multiple channels to interact with customers, such as online stores, mobile apps, customer service, buy online, pick up in store/curbside, and buy online, ship from store/distribution centers (DCs) scenarios. Srikanth Kiran is a Director of Commerce & Order Management practice at Perficient based in Dallas, TX.