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Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

Two-thirds of surveyed consumers reported ordering products every week, and a whopping 95% of respondents who had just purchased a product were already thinking about a new purchase. The ways customers move across channels at different points of the shopping journey.

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Marketers Must Adapt to Find More Authentic Ways to Engage With Customers

Retail TouchPoints

Sometimes people consider “social commerce” to be “brands advertising on social media” or “using influencers to encourage sales of a product.” Truthfully, social commerce is neither of these. It’s been estimated that these casual recommendations represent trillions of dollars in retail sales each year.

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5 strategies to stand out during BFCM

lateshipment

BFCM Scratch and Reveal Campaign Walmart utilized social media in the game. million views and this is one of the first gamification filters that was introduced on a social media platform and users had to use the in-video stickers as shoppable content. Adapt a multi-channel marketing strategy Be where your customers are.

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25 of the Best Add-On Slack Apps to Make Your Marketing Team More Effective

Kissmetrics

Slack is one of the most popular channel-based messaging systems on the market, with over 12 million people using the system every day. Other features of Databox include: performance alerts and recommendations goal setting options for specific metrics data calculations daily, weekly, or monthly KPI scorecards.

Marketing 287
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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Klaviyo's reporting and eCommerce analytics tools help merchants analyze metrics beyond open rates and clicks. Multi-variate testing. Reach Customers On Any Channel. Segment reports.

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Shopify vs Shoplazza (2023): Which is Best for You?

Ecommerce Platforms

With the Shopify commerce platform, small business owners can sell across multiple channels, and even combine online and offline stores, with POS connectivity. Shopify comes with social media and SEO tools built-in for marketing, a comprehensive app store, and its integrated payment processing tools.

Shopify 104
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How to Integrate Paid Ads With Influencer Campaigns

Kissmetrics

It’s a kind of word-of-mouth marketing using the fact that people trust the recommendations of others. During your influencer campaign, the influencer posts about your product or service, sharing their review or recommendations on a blog, social media, or other platforms. ” Still, others say it takes 11 times.