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Gen Z, in Their Own Words: What They Really Want from Brands and Retailers

Retail TouchPoints

2014 is when we launched our #AerieReal movement, and since then we’re always looking for partners that help amplify our story and share the vision. Some Gen Z consumers are bringing these two realities together by being thriftier and more creative with their purchase decisions and, specifically, their fashion choices.

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From Barcodes to Bytes: Retailers Prepare for Next-Generation UPC

Retail TouchPoints

And in 2014, Inditex SA, which owns fast-fashion giant Zara, implemented RFID to effectively track all its products at every step in the process. Walmart mandated that its suppliers put it on products by 2022, which has made a big impact on RFID adoption.

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Best Platform to Sell Online in 2020: An In-Depth Analysis

Ecommerce Platforms

Whereas a standard website platform/builder has features for adding pages and posts and menus, an ecommerce platform takes it a step further by including product management, shipping tools, payment processing, and more. Fulfillment options – A few platforms provide their own fulfillment solutions, but it's not that common.

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From Retail to e-Tail: How to Launch an Ecommerce Website for Your Brick-and-Mortar

BigCommerce

Rohan Moore , founder and CEO of UK fashion company, Olive Clothing. Elli’s fashion company in the United States. Don’t just look at the price retailers are charging for their products, look at the total cost as well (tax + shipping charges + service fees). Determine your shipping costs.

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Do You Know About These Emerging Retail Trends?

OrderDynamics

The hype has been building around drone delivery since Amazon made headlines by unveiling their plans on 60 Minutes in 2014. This discussion has made it clear that fulfillment is an area ripe for innovation and disruption. Almost any retailer could ship an item right to a customer’s doorstep in that time frame.

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5 Mistakes Killing Your Retargeting Campaigns (+ a Framework to 10X Increase Their Efficiency in 2017)

BigCommerce

In a short few years (this dataset reaches back to 2014), ad blockers have skyrocketed in popularity: Ad Blocker Stats (via eMarketer ). The bottom line is this: consumers purchase and engage more when they receive a truly personalized shopping experience in a consistent, coordinated fashion. Take a look at the visual below.

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The Risks and Rewards of Localizing International eCommerce

ESW

percent from 2014 to 2020, according to Accenture. Orders should ship from fulfillment centers accurately and in a timely fashion, and returns should be handled just as seamlessly. Customers are buying globally, but they want to transact locally. Failing consumer expectations for delivery is a definite brand killer.