Gen Z, in Their Own Words: What They Really Want from Brands and Retailers
Retail TouchPoints
SEPTEMBER 16, 2022
2014 is when we launched our #AerieReal movement, and since then we’re always looking for partners that help amplify our story and share the vision. Some Gen Z consumers are bringing these two realities together by being thriftier and more creative with their purchase decisions and, specifically, their fashion choices.
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