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Research: How BBB Seal Negatively Impacted Conversions on a Client’s eCommerce Site

Inflow Insights

Consumers view the BBB with respect. Because of this, in the past, we found that including a badge on your site can increase brand trust — and conversions. In fact, previous tests resulted in a 4 to 15% lift in conversions with the BBB seal. Having a detailed history of the business can increase consumer trust.

eCommerce 136
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Amazon Prime Day 2020 Prep (Part 3): SEO + Retail Readiness

ROI Revolution

Prime Day began in 2015 as a celebration of Amazon’s 20th birthday. But what does that have to do with search engine optimization (SEO)? In this article, we’ll be diving into how search engine optimization, retail readiness, and Amazon Prime Day 2020 go hand in hand. Published July 30, 2020. How do Prime Day and SEO go together?

SEO 78
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August 2020 COVID-19 + Ecommerce Update

ROI Revolution

Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. Prime Day began in 2015 as a celebration of Amazon’s 20th birthday. consumers came from online orders. Conversion Optimization During COVID-19. Amazon Prime Day 2020 Prep in a COVID-19 World.

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3 Types of User-Generated Content Brands Should Be Using

Blue Acorn

As a consumer-focused brand, your customers are your best advocates. According to a 2015 Nielsen Global Trust in Advertising Report, the most credible form of advertising comes straight from the people we know and trust. User-generated content or UGC. Ratings and Reviews. Ratings and reviews are relatively straightforward.

Webinar 76
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3 Types of User-Generated Content Brands Should Be Using

Blue Acorn

As a consumer-focused brand, your customers are your best advocates. According to a 2015 Nielsen Global Trust in Advertising Report, the most credible form of advertising comes straight from the people we know and trust. User-generated content or UGC. Ratings and Reviews. Ratings and reviews are relatively straightforward.

Webinar 60
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Ecommerce Statistics

Ecommerce Platforms

42% of marketers say interpreting results is the biggest challenge in conversion optimization. 63% of CMOs believe ROI will be the “most important measure of their success” by 2015. is the average conversion rate for websites viewed on tablets, versus 1.9% Hubspot, 2015). Statista, 2015). W3Techs,2015).

eCommerce 187
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The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

It’s also why BigCommerce, in 2015, acquired Jirafe Analytics –– the ecommerce analytics industry leader with customers including: Nasty Gal. It helps you understand where to put your ad dollars to drive consumers back to your product landing pages for purchases that ultimately will result in higher lifetime customer value (LTV).