ROI Revolution

AUGUST 3, 2021

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. And shoppers followed suit: 40% of consumers started shopping for holiday gifts earlier than they normally would. Published June 29, 2021 | Updated August 3, 2021.

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ROI Revolution

JANUARY 11, 2021

With the state of the economy and consumers’ behavior so unpredictable, what can executives and marketers do to keep their brand not just alive but thriving in 2021? To get consumers into their stores, retailers must now give potential customers a compelling reason to visit. . has reached the U.K. & Similarly, 43.7%

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ROI Revolution

OCTOBER 14, 2019

Holiday shoppers are determined to find the perfect gifts at the lowest prices for their loved ones, and brands are scrambling to make their products the ones consumers want to purchase. When there are many brands competing in the same space, your creative needs to stand out to consumers among the blizzard of holiday advertisements.

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ROI Revolution

OCTOBER 5, 2021

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. As the holiday season quickly approaches, consumers are already starting to shop. Most consumers start their holiday shopping in October. September 21.

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ROI Revolution

AUGUST 5, 2021

Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. Still, overall, 62.5%

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ROI Revolution

DECEMBER 2, 2021

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Consumers spent an additional $1.8 Consumers spent nearly $2 billion more on Cyber Monday compared to Black Friday. billion in revenue. Not in the slightest!

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ROI Revolution

MARCH 2, 2021

73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Consumers spending 1 more hour per day online in light of COVID-19.

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ROI Revolution

DECEMBER 14, 2021

The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Consumers spent an additional $1.8 Consumers spent nearly $2 billion more on Cyber Monday compared to Black Friday. billion in revenue. Not in the slightest!

eCommerce 78

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Klaviyo

APRIL 24, 2018

It’s a law enacted by the European Commission in 2016 that goes into effect on May 25, 2018. Establishing an EU Data Protection Representative agency (Article 27 representative) to provide EU points of contact with local language support for consumer inquiries. What is GDPR. GDPR stands for the General Data Protection Regulation.

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ROI Revolution

DECEMBER 2, 2021

Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! December 2. billion in revenue.

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Jumpshot

SEPTEMBER 15, 2016

As Nike permeates every aspect of sports and apparel, we took a closer look at consumers’ path-to-purchase activity from Nike.com, other popular online retail sites and then of course, Amazon. We then compared these results against the four other leading sports brands in the US to assess the greater sports apparel market.

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ROI Revolution

JUNE 1, 2021

Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Marketing to consumers in a post-pandemic world. As a result, many ecommerce brands have shifted their marketing strategies completely. million US consumers are projected to be monthly AR users. June 1 update.

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ROI Revolution

OCTOBER 1, 2020

Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce. BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. 9/28 update.

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ROI Revolution

JULY 1, 2021

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. In fact, over 45 million consumers will use BNPL this year. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety.

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ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. COVID-19 brings increased consumer openmindedness. are seeing customers be less willing to pay full price. April 13 update. trillion by 2025.

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ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Casual apparel brands thrived in 2020 with consumers spending more time at home. Claim your copy! April 8 update. Claim your spot here! to 31.1%.

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ROI Revolution

DECEMBER 3, 2020

Consumers still spent a record $10.8 Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% COVID-19 has accelerated many consumers’ shifts to direct-to-consumer (DTC or D2C) brands.

eCommerce 156

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ROI Revolution

JANUARY 5, 2021

Now more than ever, it’s important for consumers and executives alike to understand the coronavirus trends that are having a major impact on society. As consumers continue to be concerned about the pandemic and social distancing protocols, they’re growing more and more to dislike standing in checkout lines. December 31 update.

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ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. However, the number of social media users has grown a modest 3.3%

eCommerce 158

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ROI Revolution

MAY 16, 2019

With over 5,000 attendees, the event was represented by digital marketers from all around the world (68 countries, to be specific). Announcements revolved around around artificial intelligence , machine learning , and user privacy , as well as more mobile-friendly experiences (for both consumers and marketers).

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ROI Revolution

JULY 2, 2020

2020 Ecommerce Paid Search. COVID-19 has thrown the entire ecommerce landscape for a loop, with consumers’ buying behaviors seemingly changing overnight. At the same time, Prime Day is a time when consumers are eager to buy , creating increased opportunity for brands to leverage their websites and other marketplaces to drive sales.

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ROI Revolution

AUGUST 4, 2020

Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. According to the Toluna and Harris Interactive COVID-19 Barometer survey , 40% of consumers in the United Kingdom plan to reduce spend related to entertainment as lockdown restricitons ease. 2020 Ecommerce Paid Search.

eCommerce 158

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ROI Revolution

SEPTEMBER 9, 2020

consumers came from online orders. Prime Day’s proximity to Cyber 5 introduces yet another new factor to consumers’ changing holiday shopping habits in 2020. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. From 2018 to 2019, ecommerce sales grew just 12.7%.

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ROI Revolution

JANUARY 5, 2022

Even as government mandates and consumer comfortability with in-store shopping fluctuate, we can anticipate that consumers’ preference for digital won’t go away. Omnichannel will also continue to be key as consumers increasingly rely on a blend of online and offline shopping experiences. By 2025, ecommerce sales will surpass $1.6

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ROI Revolution

OCTOBER 7, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Latest stats: Consumer electronics + COVID-19. Globally, consumer electronics ecommerce is expected to grow to $343.34

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ROI Revolution

NOVEMBER 4, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Consumers are feeling the most brunt of the impact with delayed shipping times and out-of-stock items. November 4.

eCommerce 78

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ROI Revolution

SEPTEMBER 2, 2021

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. With people spending more time inside their homes over the past year, redecorating and remodeling became common among many consumers.

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ROI Revolution

OCTOBER 18, 2017

With video ads in place, ROI Revolution rolled out the YouTube remarketing campaign in August of 2016. Getting repeat traffic is a universal gauge of viewer interest and ultimately leads to more consumers who will convert. The Results. Within a few months, they were already seeing outstanding results.

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Kissmetrics

MAY 21, 2018

This site, which has a reputation for sharing feel-good viral videos, gets almost 43% of their traffic from social and less than 19% from search. Groups of consumers all use the web differently. Many markers are quick to support social or mobile apps over email marketing. Take Upworthy , for example.

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ROI Revolution

FEBRUARY 2, 2021

US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). Total paid search impressions on mobile increased 78% year-over-year for ROI clients (ROI client data). 39% of US consumers say they’ve used their smartphone more during lockdown ( Twigby ). Register here! January 28 update.

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