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Top 10 Customer Loyalty Programs of 2023

Smile.io

Loyalty programs are essential for customer retention and a necessary foundation for building customer loyalty in ecommerce. Whether it’s a points program, a simple referral program, or a multi-tiered VIP program, a loyalty program aims to turn one-time customers into repeat customers and build a loyal following.

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Seriously, Stop Trying to Beat Amazon at Ecommerce

Optimizely

billion in revenue in 2016 , up 27.1% Amazon has all the sales — 43% of ALL online retail sales in the US went through Amazon in 2016. And Amazon is rapidly expanding into new markets like groceries, fashion , and even fitness. Amazon has all the money — the company generated $136.0 from last year.

eCommerce 569
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25 DTC Shopify Brands Featured on Dragons' Den

Smile.io

  View this post on Instagram A post shared by HUHA™ Undies (@wearhuha) 🤝 Industry: Fashion & Apparel  Original Ask: 400K for 5% Dragon’s Offer: 400K for 5% royalty Outcome: Accepted deal from Arlene Dickinson 6. Thrift+ Thrift Plus is a seamless secondhand fashion marketplace. 

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For today’s customers, what’s the point of points?

365 Retail

Their innovative partnership with Amazon – offering free same-day grocery delivery to Prime members – was established in 2016 but has grown exponentially over lockdown as both retailers tried to support customers staying at home. It’s safe to say that Morrisons know what their customers want. Watch this space. .

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The Empowered Marketer: Beware of Becoming an Ecommerce Commodity

Optimizely

This is exactly what Kenny Smithnanic aims to do at Mobovida , an ecommerce company that offers fashion, mobile and travel accessories direct to consumer. How to build customer loyalty over time. How do you think about new customer acquisition vs. customer loyalty? …and much more. Read the Interview .

Marketing 150
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The Empowered Marketer: Going Deep and Narrow in Ecommerce

Optimizely

I actually ran a crowdfunding campaign for Andie in the first iteration, back when I was still at BarkBox in November 2016, and it went really well. Given how traditional fashion companies work on such a long calendar, they can’t necessarily react to things that are changing as fast as an ecommerce company can.

eCommerce 150
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Did Walmart buy Jet to steal market share from Amazon?

Jumpshot

We also found that there is a very strong overlap between Jet and Amazon customers, which suggests the acquisition is meant to steal away market share from Amazon. In May 2016, Jet.com reported $85 million in monthly sales with an average shopping cart value of $93, bringing the company to an annual run rate of $1 billion.