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7 Post-Purchase Actions You Need to Take to Build Customer Loyalty

SellBrite

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

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The Case for Using a Physical Catalog to Boost Ecommerce Sales

SellBrite

However, digital catalogs are gaining speed because of their multi-function approaches, including email, SMS/Texting, mobile phone abilities, etc.”. Adam Bridegan: “Early 2016.”. It’s been great for new customer acquisition as well as customer retention.”. Also great for customer retention and activation.

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What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Kissmetrics

We’ve given our customers nearly every conceivable way to buy from us. They can buy on their mobile phone. John came on board to work with his wife, Shari, in 2016. It just so happens that his hedge fund expertise complements her design eye and customer-intel. In 2016, Spearmint LOVE’s revenue grew by 1,100%.

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The Case for Extreme Personalization

GetElastic

Nor are they connected to a customer profile. Mobile apps don’t always aggregate information for use in the back office. When you cultivate high-value customers, your company will need to worry less about acquiring new clientele by reducing churn. Going to Adobe Summit EMEA on May 11-12, 2016? Register at [link].

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Best Retail Marketing Tips for 2019

retailnext

From $390 billion in 2016, total sales jumped to $453 billion in 2017. With push notifications, you can send marketing messages to your customers in real-time. They are accessible from desktop, tablets and mobile devices, and even if customers are not on your website, they will be able to get your notification.

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5 eCommerce Personalization Tactics to Start Today

Smile.io

Editor’s Note: This post was originally published on May 10, 2016 and was updated for accuracy and comprehensiveness on November 5, 2019. One in six dollars spent online is spent using a mobile device, making optimization integral. Make sure that everything is optimized for a mobile experience on site, from navigation to checkout.

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How to Reduce Risk – Email Marketing Security Tips from THE Expert

Demac Media

You might be putting your company and your customers at risk through your marketing practices. Data breaches in 2016 were up 40% year over year , and email security in particular is putting your company, and consumers, at risk! Big data means even bigger breaches. Are you on high alert? Click here to view their sender best practices.