Remove 2024 Remove Customer Remove Customer Data Remove Customer Loyalty
article thumbnail

2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

B2B 243
article thumbnail

Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

trillion in 2024 and continue to grow steadily through 2027, according to eMarketer research. Build the journey or flow you want your customers to follow; tidy up your spaces because cluttered store racks or cluttered websites have the same effect — customers leave; and ensure support and service really cater to customer needs.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Scale An Ecommerce Business (2024 Guide)

Smile.io

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. In 2024, global retail ecommerce sales are expected to reach $6.3 has to offer.

article thumbnail

How Conversational Commerce Will Fill the Cookie Void

Retail TouchPoints

For the retail sector specifically, it combines shopping, marketing and customer service to allow consumers to make purchases, ask questions, set up returns, give feedback, and much more — all from the comfort of their favorite online platforms, like WhatsApp and Instagram. what they purchased last time), and pattern recognition (i.e.

article thumbnail

Email Retargeting and Boosting Customer Engagement

Smile.io

Customer engagement is a crucial aspect of any successful marketing strategy. It helps build long-lasting customer relationships and boosts brand loyalty.    But how do you boost customer engagement ? You then use this data to create custom email campaigns with relevant content and offers.

article thumbnail

7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

article thumbnail

Data-Driven Dominance: Retail Analytics Insights for 2024 Success

Retalon

Through the critical lens of data analysis, businesses are steering towards a more informed and strategic approach. This pivot focuses on optimizing key areas such as inventory management, refining customer experiences, and predicting sales trends, all leading to an enhanced overall business performance.

Retail 41