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The Power of PPC + SEO

ROI Revolution

In this blog post, we’ll talk about how marrying your paid and organic strategies allows you to create a seamless, holistic customer experience while aggressively reaching your target audience. PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term.

PPC 88
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eCommerce Marketing Outlook: How eCommerce Companies Are Navigating the COVID-19 Demand Shock

Inflow Insights

The only changes they’ve made is to postpone the launch of their blog, which they had planned for this time. Unlike the business above, they’ve had significant decreases in sales from PPC. While most stand pat, we’ve seen some eCommerce companies make cuts to their PPC spend. Mobile Accessories. Baby Products.

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How to Market Without Cookies

Kissmetrics

Rethinking PPC: 4 Tips for PPC Marketing Without Cookies. Key performance indicators (KPIs) measure progress towards achieving ad campaign goals, so the success of your PPC marketing campaign often depends on what you’re actually measuring. This will help customers connect with your brand better. Reconsider KPIs.

Marketing 264
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11 Powerful B2B eCommerce Marketing Strategies to Reach Your Ideal Buyers

Inflow Insights

Editor’s note: This blog was originally published in 2020. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO). PPC Strategies. B2B eCommerce Marketing Strategies for PPC.

B2B 107
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The Ultimate Guide to Ecommerce SEO: How to Attain Page 1 Ranking + Organic Traffic Domination

BigCommerce

Though, if you’re interested in paid ads, check out KlientBoost’s PPC services.). Pro Tip: “Best X Product” is a great potential topic idea for your blog. More on blogging in the content marketing section. Just perform some competitive PPC analysis and add those to your sheet! Ecommerce Keyword Research.

SEO 419
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The Benefits of User-Generated Content in eCommerce

lateshipment

It includes: reviews and various feedback on products or services, posts with photos and artwork, video and audio content, & blog posts and articles featuring a product or service or mentioning a company/brand. This means that you can potentially cut costs on PPC and save more of your marketing budget. Final Word.

eCommerce 240
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15 Lucrative Ways to Use Facebook Carousel Ads

Kissmetrics

Their handmade bracelets and accessories let artisans get full-time jobs. Besides products, Facebook carousel ads can also be used to promote blog posts, infographics, and downloadable content to engage with your target audience. Most ad formats, such as PPC and mobile ads, have one headline and one image or video.