Omnisend

DECEMBER 7, 2021

While the digital marketing landscape changes dramatically every year, email has continued to be one of the most effective channels for ecommerce marketers. In this article, we’ll examine some of the most important 2022 email marketing trends to be aware of in this year and beyond. Reading Time: 6 minutes.

Marketing 190

Marketing Multi-channel Mobile Channel 190

Kissmetrics

FEBRUARY 24, 2018

The market is flooded with blog articles. Successful content marketing has always been about standing out in the crowd by producing the best content. Video marketing may be the solution to let your content shine. The increasing importance of video marketing is clear. Three reasons to invest in video marketing.

Marketing 246

Marketing Social Media Multi-channel Channel 246

BigCommerce

JULY 2, 2018

If you are in a market category that has active searches, pay to get seen and fight for conversions. Email marketing keeps our customers engaged and informed as to new products, deals and sales. If you can create something truly worth talking about, it’s easier to market it. PPC & organic are a winning combo.

Social Media 230

Social Media Marketing BigCommerce PPC 230

Optimizely

NOVEMBER 6, 2018

The online food market represents a massive opportunity for ecommerce brands. To help you carve out your slice of the pie, we’ve put together a list of the best ecommerce food brands to provide inspiration for your own marketing. Amazon already dominates ecommerce, with its market share expected to rise to 49% by the end of 2018.

Food and Beverages 268

Food and Beverages eCommerce Marketing Social Media 268

Optimizely

JANUARY 30, 2018

True omnichannel marketing is tough to do well. But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. A study from IDC also showed that consumers who shop on multiple channels have a 30% higher lifetime value.

Omnichannel 191

Omnichannel eCommerce Marketing Marketing eCommerce 191

Ecommerce Platforms

DECEMBER 6, 2022

The best email marketing software for ecommerce companies has emerged as a must-have investment for many business leaders. Email marketing software provides business leaders with the tools they need to engage potential customers, nurture prospects, and inspire repeat purchases. Pros: Multi-channel marketing capabilities.

eCommerce 197

eCommerce Marketing WooCommerce Shopify 197

Optimizely

MARCH 29, 2018

You’ve designed a very pretty marketing email and are ready to send it out to a dynamic segment that signed up for a 10% off promotion from your B2C brand. You send it out via your email marketing software and check in a couple of hours later. As a believer in data-driven marketing, you immediately look at the metrics.

B2C 247

B2C Marketing Multi-channel Customer Data 247

Omnisend

DECEMBER 14, 2023

Reading Time: 9 minutes Many marketers believe that multichannel selling is only for big retailers and that small retailers can’t afford it. Selling on multiple channels need not cost a fortune if you do it right. Invest in an SEO-friendly website and optimize your checkout process to make it a profitable sales channel.

Multichannel 78

Multichannel Social Media Payment Services Shipping Costs 78

Ecommerce Platforms

JUNE 22, 2023

In this article: What is Shopify? Pros and Cons Website and Store Building Marketing and Customer Engagement Store, Inventory, and Order Management Pricing Customer Support and Integrations Shopify or Shoplazza: Which is Best? Pros and Cons What is Shoplazza?

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

Inflow Insights

JANUARY 3, 2021

Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Creating a content marketing strategy for eCommerce can often be overwhelming. What is eCommerce Content Marketing? What is eCommerce Content Marketing?

eCommerce 164

eCommerce Multi-channel Social Media Article 164

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

Optimizely

AUGUST 7, 2018

Customers take a multi-step journey as they move from a brand new buyer to — hopefully — a loyal customer. How many times have they visited your brand website, opened your emails, or liked posts on social media? Favors email marketing messages. Have they bought a product from you yet? What kind of product?

Marketing 199

Marketing eCommerce Multi-channel Customer Retention 199

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes. Reduce Abandoned Carts.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Email Audience

SEPTEMBER 21, 2023

Perhaps you’re a small business owner overwhelmed by the modern marketing minefield. Or maybe you’re a seasoned pro looking to push the boundaries of what your marketing campaigns can achieve. Either way, we’re here to help you understand 2 of the marketing world’s most essential concepts. What is email marketing?

Marketing 52

Marketing Live Chat Multi-channel Social Media 52

Kissmetrics

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. From social media to paid search, PPC is a smart way to see quick results. In this article, I cover: What to look for in a PPC agency How to work with them for maximum results Steps to finding the right agency My top five recommendations.

PPC 279

PPC Multi-channel Social Media B2C 279

Omnisend

APRIL 21, 2021

It might sound too good to be true, but that’s exactly what email marketing software does. In this article, we’ll take a closer look at exactly what these platforms do, the differences between them, and how you can choose the best email marketing software for you. What is Email Marketing Software? Get My Copy.

eCommerce 174

eCommerce Marketing Multi-channel Shopify 174

Ecommerce Platforms

OCTOBER 12, 2022

We’ve rigorously tested and compared them both to help you understand which stands out in the following categories: Main Features Pricing Design Marketing Customer Support. Squarespace vs BigCommerce: Marketing. However, we’re mainly interested in the built-in marketing features. Squarespace Pros. Squarespace Cons.

BigCommerce 209

BigCommerce Payment Services Merchant Services Shipping Costs 209

BigCommerce

SEPTEMBER 28, 2017

What is Multi-Channel Ecommerce Customer Service? This is what multi-channel customer service aims to solve. This is what multi-channel customer service aims to solve. It includes popular customer channels and platforms like: Facebook Business Pages. Are you texting with your customer yet?

Channel 402

Channel Live Chat Multi-channel Customer 402

RETAIL MANAGEMENT SOFTWARE

DECEMBER 4, 2023

malls to charming European markets, shoppers are adjusting their spending habits in line with inflation and rising costs of living. In this article, we’ll delve into the strategies retailers employ to win shopper’s interest during the holiday retail sales frenzy. From bustling U.S.

Shipping Costs 83

Shipping Costs Social Media Retail Multi-channel 83

Ecommerce Platforms

OCTOBER 4, 2022

By the end of 2022, the global eCommerce market is expected to grow to a staggering $5.55 It offers B2B-related features, dropshipping with AliExpress, live streaming, and social media capabilities, allowing you to expand your business in more ways than one. Shopline enables you to go live and sell on social media.

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208

Ecommerce Platforms

NOVEMBER 18, 2021

So in light of all of the above, we've done an in-depth review of BDroppy and provided in this article all the answers you'll need to make an informed decision about the service. This goes without saying but you have to ensure that the product prices leave enough profit margin for your business to cover marketing expenses.

Shipping Costs 187

Shipping Costs Fashion Payment Services Multi-channel 187

BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. And every new product, tool, technology and strategy that enters the market hits a crux during Cyber Five. Social Media Advertising, Campaigns & Retargeting. Technology.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Optimizely

MARCH 19, 2019

When it comes to ad attribution across channels like Facebook, Instagram, and Google, many marketers only look at cost-per-click (CPC). They get excited by the number of clicks on their ads, invest more in the channels that led to the most clicks, and consider their job done. Why ad attribution matters.

eCommerce 259

eCommerce Multi-channel B2C Social Media 259

BigCommerce

SEPTEMBER 12, 2017

It’s a complex process, and it’s why omni-channel selling is so important. What is omni-channel retail? Square defines it as: “Meeting people on the channels where they are shopping and buying, whether it’s in a physical store or an online store or on social media, and connecting the dots between those channels.

Channel 420

Channel Shipping Costs Consumer Multi-channel 420

Inflow Insights

FEBRUARY 27, 2019

This is an assertion that has been floating around in marketing and startup circles lately. This was also the central premise of an article from Andrew Chen , who is a general partner at Andreessen Horowitz, a Silicon Valley venture capital firm. Is paid marketing a dubious channel for eCommerce companies?

Multi-channel 128

Multi-channel eCommerce Marketing Channel 128

Ecommerce Platforms

APRIL 30, 2020

Are you looking for the best email marketing service for your Shopify store? Or perhaps, you’re looking to take your email marketing to the next level and use automations to get more sales in your online store? In today’s post, we’ll go over the best email marketing providers for Shopify and explore their pros and cons.

Shopify 206

Shopify Marketing Payment Services eCommerce 206

Ecommerce Platforms

DECEMBER 14, 2021

Email marketing tools give today’s WooCommerce store owners an opportunity to nurture potential leads over time. While marketing technology has certainly evolved over the years, email continues to be the best way of interacting with customers long-term. Send transactional and marketing SMS. Sendinblue. Signup forms included.

WooCommerce 104

WooCommerce Marketing Multi-channel Social Media 104

ROI Revolution

MAY 3, 2022

Accurately measuring attribution is becoming a challenge for marketers in light of new consumer privacy regulations. Knowing where your sales come from is a critical component of any marketing strategy. In this article, dive into the data for insights into measuring attribution and consumer privacy.

Consumer 78

Consumer Social Media Multi-channel Events 78

Ecommerce Platforms

JUNE 20, 2023

In this article: Best Ecommerce Platforms With a Free Trial Best Ecommerce Platforms with a Free Plan How to Choose the Best Free Ecommerce Platform What are the Best Free Ecommerce Platforms? Plus, you can set up omnichannel selling strategies with point of sale integrations, social media, and more.

eCommerce Platforms 104

eCommerce Platforms Payment Services Payments eCommerce 104

Optimizely

MAY 2, 2019

The once darling channel of marketers and consumers alike has unfortunately earned a bad rep due to some sketchy marketing tactics (hello batch-and-blast). Consider the following statistics: The ROI for email marketing averages at 3,800%, or an average of $38 return for every invested dollar . Let’s talk about email.

Multi-channel 150

Multi-channel Channel B2C Social Media 150

GetElastic

OCTOBER 21, 2022

This is a comprehensive list of top eCommerce experts and influencers with expertise in search engine optimization, branding, digital marketing and growth, digital commerce transformations , B2B eCommerce , and digital commerce technology. Neil Patel: Co-Founder at Neil Patel Digital , SEO and Growth-Marketing Guru.

eCommerce 113

eCommerce B2B Social Media Multi-channel 113

RTP blog

DECEMBER 19, 2017

So, I looked back at my digital folders containing articles from 2008 and, not really surprisingly, I found a lot of similarities between the topics we covered 10 years ago and the topics we’re focused on moving into 2018. Note: IDC has been credited with coining the term “omnichannel.”)

Multi-channel 150

Multi-channel Customer Retail Omnichannel 150

Ecommerce Platforms

APRIL 20, 2022

The technology comes with CRM features built-in, so you can create profiles for your customers, sending them emails and building marketing campaigns. Like Square, Shopify allows you to track stock levels across every channel, print barcodes, and even track the movement of assets across various channels. Go to the top.

POS 211

POS Shopify Payment Services Merchant Services 211

BigCommerce

OCTOBER 12, 2017

There are plenty of online articles out there –– heck, we even ran one –– where industry experts and influencers advise of which seasonal marketing strategies online brands and ecommerce marketers should use to ensure their store gets a fair share of the holiday ecommerce revenue. Email marketing: 51.2% .

eCommerce 410

eCommerce Shipping Costs Social Media Multi-channel 410

Retail TouchPoints

FEBRUARY 26, 2021

Now, much of the company’s retail channels are geared toward its own stores and wholesale partners like Foot Locker, which have already established themselves in the DTC marketplace. Many brands utilize personalized product offerings, rewards programs, and CRM initiatives to add more value to this direct communication channel.

Multi-channel 211

Multi-channel Social Media Sporting Goods Channel 211

Ecommerce Platforms

NOVEMBER 29, 2021

There are a number of factors making Shopify one of the best ecommerce tools on the market. Shopify has its own POS app, multi-channel selling strategies, with access to eBay and Amazon, and a range of inventory and order management tools. You also get features like: Marketing tools to boost conversions. Pricing ??.

eCommerce Platforms 196

eCommerce Platforms Payment Services eCommerce Shipping Costs 196

Inflow Insights

JANUARY 3, 2021

Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Creating a content marketing strategy for eCommerce can often be overwhelming. What is eCommerce Content Marketing? What is eCommerce Content Marketing?

eCommerce 90

eCommerce Multi-channel Social Media Article 90