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How Brands Can Navigate the Social Platform Ecommerce Boom

Retail TouchPoints

Navigating the past two years of digital changes has been a challenging yet invigorating time for brands and social media users alike. From the large spike of social platform users and increased time spent online to measurement fluctuations, everyone has developed new behaviors and preferences within the social space.

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Casual Observations on Social e-Commerce

GetElastic

While my purchases via social media are limited in scope, I’m fascinated and admittedly a bit hooked on what’s new on these apps for sale. As I peruse social media for the next thing I must have, I’ve noticed a few app’s best practices catch my eye, and keep my cart full. No, writing them is actually not that easy.)

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Multichannel selling: explanation, tips, and strategies for 2024

Omnisend

Keep reading, because in this article, you’ll find the benefits and challenges of multichannel selling, along with tips on how to do it right. Similarly, many people turn to social media for finding new brands or products and if you’re not there you’re missing out on a huge opportunity. But first, let’s start with the basics.

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Shopify POS vs Clover POS (Apr 2022): Which is Best?

Ecommerce Platforms

Built-in tools for email marketing, social media, and other forms of promotion. Your hardware choices are what ensure you can take payments offline quickly and easily through tools like Shopify and Clover POS. Employee management, tracking, and payroll features. Very impressive store-building technology. Go to the top.

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Wix eCommerce review: The ultimate guide for 2023

Omnisend

This article is a comprehensive analysis of the features and services provided by Wix eCommerce. Learning resources: There are many tutorials, articles, and videos to help users get started and optimize their stores. Social media integration: Wix stores can link to various social media platforms.

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UNDERSTANDING RETAIL THROUGH THE LENS OF GEN Z CONSUMERS

RetailMinded

Perhaps a more fitting epithet for Gen Z, would be ‘Generation Omnichannel’ as this is the first truly omnichannel generation to high highstreets & social media platforms. This group of consumers are prepared to shop wherever best suits them in the moment and without preference as to the vehicle they use to find what they want.

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Viya, China’s top livestreaming influencer, vanished from cyberspace after receiving a $210m fine for tax evasion.

Ecommerce Platforms

Social media sites. WeChat (multi-purpose instant messaging, social media, and mobile payment). The substantial advantages of social interaction create coverage of a broad range of users. Weibo (Twitter-liked).