GetElastic
OCTOBER 15, 2018
Commerce innovation is not just for retailers and consumer brands, business-to-business organizations must capitalize on the disruptive trends that are emerging. When B2B buyers leave the office, they become those same B2C buyers; and they all still demand remarkable customer experiences. It’s either innovate or die.
Kibo
SEPTEMBER 30, 2022
Disruptive supply chains, high inflation, and a looming recession are just some of the hurdles on the horizons of B2B companies. It’s clear that B2B businesses have a complex landscape to navigate. How will the economic downturn impact B2B companies? How will the economic downturn impact B2B companies?
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GetElastic
JANUARY 10, 2018
But what about personalization for B2B (business to business) sales? In 2016 Gartner predicted that B2B companies that incorporate personalization into digital commerce will increase revenues by 15%. However, B2B marketing and sales often must address a board room of decision makers, any one of whom may block or veto a sale.
Retail TouchPoints
FEBRUARY 1, 2022
In conversations with retailers, technology partners and industry veterans in my network, several points have stood out. Alternative Supply Chain Options. He has spent more than 25 years leading ecommerce technology efforts for major B2C and B2B brands. The same old approach isn’t going to cut it anymore.
Retail TouchPoints
AUGUST 3, 2020
The bubble has burst for non-profitable DTC brands largely due to relying on cheap capital and efficient supply chains coming out of China. They are working on efficient supply chain processes, ensuring they have enough inventory, but not excess, and seeking more affordable opportunities to advertise where inventory has opened up.
GetElastic
AUGUST 17, 2020
This post is an excerpt from Brian Beck's Billion Dollar B2B Ecommerce: Seize the Opportunity , available now. The process of choosing an Ecommerce platform can seem overwhelming, particularly for B2B organizations that have little internal expertise or experience in Ecommerce. Form a customer advisory board.
GetElastic
DECEMBER 28, 2021
Over the last year at Elastic Path, we have seen more and more brands who need to run digital commerce for multiple business models. Whether they are a B2B business launching D2C for the first time, or a D2C brand getting into B2B2C for the first time, more and more companies are looking for solutions to help them power all routes-to-market.
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