Optimizely

NOVEMBER 16, 2017

Data is at the core of all ecommerce marketing today. Data allows you to measure the success of your email marketing campaigns; shows you what ads are performing well; measures traffic coming to your website; and helps you understand what products are most popular with your buyers. Too many marketing platforms.

B2C 150

B2C Marketing Customer Data eCommerce Marketing 150

Ecommerce Platforms

JUNE 4, 2017

Cross border ecommerce is a phenomenon that has quietly gained huge momentum as customers purchase products from outside their borders. Conversational ecommerce is seen as a potential use case for customer service which involves the usage of technology to help with communication. What is cross border ecommerce.

eCommerce 159

eCommerce Merchant Services Payment Services Payments 159

Optimizely

FEBRUARY 8, 2018

How do you measure multiple channels? If you’re feeling stressed by the complexity of multi-channel marketing attribution, you’re not alone. There’s a reason so many marketers are focused on multi-channel attribution today: it’s incredibly important. You have to measure multiple channels.

Multi-channel 186

Multi-channel Channel Marketing B2C 186

Optimizely

JUNE 7, 2018

. Today’s ecommerce buyers are all over the place online — reading emails, liking posts on social, browsing ecommerce sites, scrolling for products on Amazon, and much more. But is your brand on every platform and channel that your buyers are? Think you’re ready for omnichannel ecommerce?

Omnichannel 170

Omnichannel eCommerce B2C Channel 170

SellBrite

JULY 19, 2019

Whether you are reeled in by an Instagram ad, hear about a cool new product from a friend, or get a half-dozen texts from your wife reminding you to order more filters for the coffeemaker, most quick B2C purchases we make follow the above pattern. What does this have to do with B2B ecommerce? Let’s get to it.

B2C 114

B2C B2B eCommerce Live Chat 114

ChannelSale

MARCH 21, 2023

In the past several years, the e-commerce industry has gained more popularity than ever. During the COVID-19 pandemic, online e-commerce stores became the only source through which people obtained all their products and items. Back in 2022, it was predicted the global e-commerce market would reach $5.7

eCommerce 52

eCommerce eCommerce Marketing eCommerce Software eCommerce Platforms 52

Inflow Insights

MARCH 25, 2020

But what about eCommerce? But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Pay Per Click Advertising (PPC).

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

365 Retail

MARCH 8, 2023

In 2022, roughly 1 billion consumers shopped on e-commerce channels across China, generating 45.3% As one of the world’s largest e-commerce markets in terms of sales, retailers and brands should look to China to keep on top of key trends, innovations, and consumption behaviours. of all retail sales online.

eCommerce 70

eCommerce Outdoor eCommerce Marketing Hobbies 70

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

GetElastic

APRIL 8, 2021

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. the volume of B2C online purchases. the volume of B2C online purchases.

B2B 148

B2B eCommerce B2C Payment Services 148

Optimizely

APRIL 30, 2019

Our mobile phone addiction may be a bit intense, but the upside for ecommerce marketers is the opportunity to harness the power of SMS marketing. When you look at the numbers, it’s clear why SMS marketing is such a huge opportunity: The global average open rate is 94%. What is SMS marketing? Ready to try it out?

Marketing 268

Marketing eCommerce B2C Mobile 268

GetElastic

SEPTEMBER 1, 2021

What is B2B eCommerce? Why is B2B eCommerce important? According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. trillion, up from $1.26

B2B 147

B2B eCommerce B2C Payment Services 147

Optimizely

DECEMBER 5, 2017

As your customers move through their unique lifecycle stages, your ecommerce brand should engage with them at each step of the way. In our recent study , we found that customer lifecycle marketing is not a focus for most B2C marketers. In fact, it ranked almost at the bottom of most marketers’ priority lists.

eCommerce 150

eCommerce B2C eCommerce Marketing Channel 150

Optimizely

APRIL 23, 2018

You can barely move (or read any articles online — this site included ) without hearing about the importance of data in ecommerce. Are you getting actionable insights that you can use to improve your B2C marketing efforts? Are you collecting the right information? How are you using it? Customer lifetime value.

eCommerce 186

eCommerce Social Media Marketing Payments 186

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. In this blog, we're diving into the features, pros and cons of both Klaviyo vs. MailChimp to help you determine the best eCommerce tool for your business's needs. Klaviyo vs. MailChimp. Data Science.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Optimizely

AUGUST 31, 2017

As a B2C marketer, you habitually send out emails that say “Hi [Your Name]”, offer Facebook ads that show products buyers clicked on, but never bought, and send push notifications based on current location. Your ecommerce business relies on this type of technology-driven personalization for one reason: it’s incredibly effective.

eCommerce 199

eCommerce B2C Gifts Marketing 199

Optimizely

JUNE 7, 2018

. Today’s ecommerce buyers are all over the place online — reading emails, liking posts on social, browsing ecommerce sites, scrolling for products on Amazon, and much more. But is your brand on every platform and channel that your buyers are? But how do you do it effectively? But how do you do it effectively?

Omnichannel 150

Omnichannel B2C Channel eCommerce Marketing 150

GetElastic

DECEMBER 10, 2018

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. the volume of B2C online purchases. the volume of B2C online purchases.

B2B 156

B2B eCommerce B2C Payment Services 156

Optimizely

AUGUST 15, 2018

What’s coming next in ecommerce? As the Editor in Chief for Shopify Plus , Aaron has deep insights into the rapidly changing world of ecommerce — especially how new brands are building audiences of loyal and engaged customers. How to start a successful ecommerce brand from the ground up. …and much more.

eCommerce 305

eCommerce Marketing Mobile Shopify 305

GetElastic

SEPTEMBER 2, 2021

I recently joined Elastic Path in January of 2021, where I am really enjoying working in the eCommerce market and learning a ton. While I had some exposure to eCommerce in my past, specifically when I managed the Lenovo account as consultant, I constantly find myself internalizing how eCommerce impacts B2B account managers.

B2B 141

B2B Management eCommerce B2C 141

Optimizely

JUNE 26, 2018

Buyer behavior is a goldmine of data for ecommerce marketers. This marketing strategy isn’t too complicated, but you have to put in the work. Here we will outline the steps to follow so you can create triggered behavioral marketing campaigns that will drive real revenue for your B2C brand.

Marketing 186

Marketing eCommerce B2C Channel 186

Ecommerce Platforms

APRIL 3, 2020

Ecommerce is bigger today than ever. While it’s easy to assume that the age of online stores is focused strictly on the B2C marketplace, the truth is actually that B2B companies are gaining steam too. According to Statista, the B2B eCommerce market worldwide is worth $12.2 Identifying the Best B2B eCommerce Platforms.

eCommerce Platforms 160

eCommerce Platforms B2B Payment Services Shipping Costs 160

Optimizely

NOVEMBER 13, 2018

Loyalty isn’t easy to earn in the ever-changing world of ecommerce fashion. According to Shopify , the death of brand loyalty in fashion ecommerce is due to increasing market fragmentation. All of this is worrisome for ecommerce fashion brands. It all comes down to creating an exciting, clear, and consistent B2C brand.

Fashion 236

Fashion eCommerce Marketing Jewelry 236

Omnisend

DECEMBER 14, 2023

Reading Time: 8 minutes There’s a common myth that ecommerce apps are only useful for large and established online stores. That they’re unnecessary for small ecommerce businesses. This article explores some of the best ecommerce apps, including their key features, pros, cons, and pricing. The reality? Let’s get started!

Payment Services 78

Payment Services Shipping Costs eCommerce Shopify 78

ChannelAdvisor

MARCH 9, 2017

After a delicious breakfast that was abuzz with talk from Tuesday night’s party at the iconic Wild Horse Saloon, attendees filed into the grand ballroom to hear from e-commerce heavyweights Google, Alibaba and Walmart before dispersing into the final breakout sessions. “30% 30% of all searches will happen without a screen by 2020.”.

eCommerce 40

eCommerce Mobile eCommerce Marketing Channel 40

Elsner

FEBRUARY 28, 2019

The millennials have whole-heartedly embraced the B2B eCommerce model. It is expected that this business model will hit the market with $7.6 With such an alluring and action-packed big numbers, it is now necessary to understand the trends that will reshape the B2B eCommerce. trillion by 2020. Let’s have a look.

B2B 110

B2B Definition eCommerce B2C 110

Optimizely

AUGUST 9, 2018

This week, thousands of retailers converged on Boston for Etail East 2018 to network and learn the cutting edge of ecommerce. We’ve broken down the top takeaways from all the best sessions and exactly what you need to know to succeed in the ever more competitive world of ecommerce. Jim Edgett, Head of Integrated Marketing at Gamestop.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

SellBrite

OCTOBER 16, 2019

trillion worldwide with online merchants so far in 2019, and B2C ecommerce — or business-to-consumer electronic commerce — sales are only expected to increase in coming years. However, there’s another type of ecommerce that doesn’t receive nearly as much attention but boasts even greater sales. B2B Ecommerce: What is it?

B2B 90

B2B eCommerce B2C Merchant Services 90

Optimizely

MARCH 13, 2018

But before you join 7,500 other attendees at the world’s largest conference for retail and ecommerce innovation, you have a few things you should plan first. We want to make your life easy as B2C marketer and so we combed through every session for the absolute best. Zephrin Lasker, Head of Ecommerce, Rakuten Viber.

B2C 150

B2C Omnichannel Shipping Costs eCommerce 150

Groove

FEBRUARY 2, 2022

First, we have customer acquisition which involves all of the steps that an eCommerce or brick and mortar business takes to attract new customers and convince them to purchase. Below, we’ve outlined some strategies to help your eCommerce store attract new customers and accelerate the purchase decision process. Content Marketing.

Customer 150

Customer Customer Retention Merchant Services PPC 150

Optimizely

APRIL 23, 2018

You can barely move (or read any articles online — this site included ) without hearing about the importance of data in ecommerce. Are you getting actionable insight that you can use to improve your B2C marketing efforts? Here are our top ten ecommerce metrics that you must track to keep track of your B2C business growth.

Social Media 150

Social Media Marketing Payments X-cart 150

Optimizely

FEBRUARY 21, 2019

But in the ever-changing world of B2C and ecommerce marketing, it doesn’t have to be. Find out how to use the data you already have to supercharge your marketing strategy in this live discussion with marketing experts from Zaius and Crazy Egg. We know data science can sound pretty intimidating. And lots, lots more.

B2C 30

B2C Webinar Marketing Customer Data 30

Smile.io

MARCH 8, 2024

There have been shopping channels since the 1980s, but then the internet came along, and ecommerce hasn’t slowed down since.    Since then, the live commerce sector has grown massively , reaching a value of $1,498.7 billion by 2028.   So, just how is live commerce impacting the retail sector?

Social Media 73

Social Media Customer Loyalty Customer Retention eCommerce 73

GetElastic

NOVEMBER 26, 2018

trillion in business to business   ecommerce sales by 2021. With a market of that size, B2B organizations need to start planning now as to how they’ll compete for a piece of that trillion-dollar share.  In It is estimated that the US alone will generate over $1.2

B2B 136

B2B B2C Mobile Social Media 136

Optimizely

JUNE 29, 2017

Most ecommerce marketers know that on average, 80% of your sales will come from 20% of your customers. team chose Zaius as their marketing platform because it empowered them to: 1. Increase the overall reach of campaigns by identifying customers across channels and devices. The Challenge. Manillo.dk The Zaius Solution.

B2C 150

B2C Accessories Channel eCommerce Marketing 150

Omnisend

MAY 14, 2021

Driving people to your ecommerce site and convincing them to make a purchase is becoming much harder with the proliferation of brick-and-mortar store closings and growing number of online shopping options. Each stage of the ecommerce customer journey has its opportunities. What Is an Ecommerce Journey? Reading Time: 10 minutes.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

BigCommerce

JULY 11, 2017

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. It’s the same with your business.

SEO 416

SEO B2B Shipping Costs B2C 416