Optimizely

MAY 15, 2018

That’s why we’ve picked out the IRCE sessions that are must-sees for any B2C marketer, whether you’re focused on merchandising, marketplaces, omnichannel, design, or search. Your customers are on Amazon. consumers are using online marketplaces. Go Native: Maximize the Potential of a Consumer-Generated Content Landslide.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

GetElastic

SEPTEMBER 15, 2021

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

Smile.io

MARCH 8, 2024

It’s not just about technological advancements such as AI audio transcription for instant customer support and sales, but more about changes in customer expectations.    71% of consumers expect personalization. People no longer just want to click and buy.

Social Media 73

Social Media Customer Loyalty Customer Retention eCommerce 73

Kissmetrics

MAY 18, 2021

This is done through A/B testing , data analysis, customer journey mapping , consumer research, and more. According to Unbounce , 70 percent of consumers report a slow load time decreases their chance of buying. Clients need to understand the value of their website and how it affects consumer relationships. Conclusion.

eCommerce 280

eCommerce SEO Improvements Document 280

RetailMinded

SEPTEMBER 30, 2022

It depends on whether the data focuses on B2C or B2B markets. You can start with a simple method by seeing what kind of phones your customers are using to contact your business. Improved customer retention . Customer retention is all about knowing your customers and understanding their needs.

Information 52

Information Customer Retention Retail B2B 52

FastSpring

OCTOBER 27, 2021

Gorilla ROI generated $200,000 in sales in one week by offering a limited-time lifetime plan during a Black Friday/Cyber Monday sale, when consumers expect to see the biggest and best deals of the year. Customers on the lifetime plan average a 1.5 Run a Limited-Time Lifetime Plan. to 2 times higher lifetime value, as well.

Payment Services 78

Payment Services Customer Gifts Subscription 78

GetElastic

NOVEMBER 19, 2019

And, we all know customer acquisition costs more than retention. More so, customer retention is easier and more cost-effective to execute. However, a loyalty program must be valuable to the customer to win loyalty. Differences Between B2B and B2C Loyalty Programs. Hence, they focus on customers’ emotions.

B2B 104

B2B Payment Services B2C Payments 104

GetElastic

JULY 22, 2019

Studies show that businesses who adopt this approach have customer retention rates 91 percent higher than competitors who do not. In short, an omnichannel approach allows retailers to engage with consumers on a variety of different platforms via a number of touchpoints. Factors that affect the accuracy of a sales forecast.

Omnichannel 161

Omnichannel Fulfillment Social Media Clothing 161

Omnisend

MAY 14, 2021

Content is viewed as a key ingredient for increasing brand awareness, as 84% of B2C marketers believe in its impact and leverage it. Always craft content according to the needs of your target customers. Following are some ideas for removing any potential doubts and building trust among these customers. Blog Posts and Videos.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

Kibo

FEBRUARY 3, 2023

But as the competition for wallet share intensifies, customer expectations for eCommerce subscriptions have grown higher — requiring B2B and B2C companies to consider how they’re providing value with this offering long after the customer hits ‘complete purchase.’

Customer Retention 62

Customer Retention Subscription Payment Services Customer 62

Optimizely

JULY 31, 2018

Maybe we should chalk it up to the British accents, but “You and Yours” has quickly become one of our go-to sources for consumer-related news. Come for the thought-provoking journalism that highlights customer experiences, stay for the clever British humor… or should we say, humour? But it all starts with a great customer experience.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

AcquireConvert

NOVEMBER 24, 2022

Business to consumer (B2C): the process of selling products and services directly between a business and customers who are the end-users. Buyer personas: fictional profiles of ideal types of customers. Bundling: when multiple products are sold as a package deal for savings over buying the products individually.

Payment Services 36

Payment Services eCommerce Payments Shipping Costs 36

Kissmetrics

APRIL 2, 2021

You may recognize a need for more and better leads or higher customer retention. You may realize better systems in your sales and marketing process could create a better experience for your customers. B2B Demand Generation Strategies. What are signs that demand generation might help your company move forward in growth plans?

Information 260

Information Marketing B2B Customer 260

Retail TouchPoints

MARCH 30, 2023

The virtues of composable commerce and the emerging possibilities of generative AI were key themes of this year’s Connected Consumer Series , Resilient Retail: How Efficient, Effective and Engaging CX is Fueling Growth. UK fashion retailer River Island found that convenience, value and customer service were its customers’ top priorities.

POS 298

POS Omnichannel Webinar Point of Sale 298

Powerinbox

JANUARY 8, 2020

Monetization strategies for email often focus on Business-to-Consumer (B2C) channels, as the initial drivers of email monetization were generally focused on delivering value to end-users. While the strategies used in B2B marketing can often mirror those of B2C organizations, the goals are vastly different.

B2B 64

B2B B2C Customer Retention Improvements 64

365 Retail

SEPTEMBER 30, 2022

The rise in energy prices, combined with reduced consumer spending means margins will be tight, particularly for brick-and-mortar brands. Focus on customer retention. Protecting your most loyal customers is an obvious priority in a downturn. What’s more, increasing retention rates can increase profitability.

Customer Retention 67

Customer Retention Retail B2C Customer Loyalty 67

Kissmetrics

FEBRUARY 24, 2021

While the terms B2B (business-to-business) and B2C (business-to-consumer) marketing may sound similar, they differ vastly in practice, especially when it comes to paid social media. Before we dig into the different strategies, let’s take a deeper look at the differences between B2B and B2C. What is B2C Paid Social Media?

Social Media 279

Social Media B2C B2B Consumer 279

eCommerceFuel

FEBRUARY 16, 2021

But any eCommerce business, big or small, can sell to both consumers and retailers at a wholesale price. Unlike selling only at retail price, which is the standard price at which a consumer will buy your product, adding a wholesale channel will lead to: Increased sales and reduced costs, translating into higher profit and growth.

eCommerce 59

eCommerce Shipping Costs B2C B2B 59

BigCommerce

AUGUST 8, 2017

And some channels are consistent but time consuming to dial in (ex. For modern ecommerce sites, the ability to immediately and consistently bring in new customers is a HUGE deal. For modern ecommerce sites, the ability to immediately and consistently bring in new customers is a HUGE deal. content marketing).

Social Media 420

Social Media Shipping Costs Multi-channel B2B 420

Kibo

OCTOBER 18, 2021

Every retailer wants their customers to have the best possible customer experience with their brand, and a disappointing CX is now a major turn-off for consumers. Ecommerce brands need to achieve the same high levels of CX across all channels your customers interact with. What Makes for a Great Ecommerce Experience?

Customer Experience 62

Customer Experience eCommerce Customer Multi-channel 62

Kibo

MAY 14, 2014

Here are 5 tips for building an innovative, omnichannel customer experience to satisfy today’s demanding multi-touch consumers: 1. A recent customer survey reveals that 69% of customers expect sales associates to be armed with mobile devices. This year, eMarketer predicts eCommerce revenue will reach $794.50

Customer Experience 62

Customer Experience Omnichannel Improvements Customer 62

Ecommerce Platforms

NOVEMBER 26, 2018

As many as 74% of successful B2C marketers utilize this method. It's a fantastic way of providing value to customers- so, get on the bandwagon! Obviously, customer retention is key to a successful online store; repeat customers are way more profitable than one-off purchasers. B2C- business to consumer.

White Paper 139

White Paper eCommerce Marketing Social Media 139

Demac Media

AUGUST 10, 2017

Business to Business is the exchange of products, services or information (aka eCommerce) between businesses, rather than between businesses and consumers. Business to Consumer is business or transactions conducted directly between a company and consumers who are the end-users of its products or services.

eCommerce 38

eCommerce Payment Services Retail Magento 38

Ecommerce Platforms

JANUARY 14, 2020

The basic assumption most beginners are set to believe is that products are only sold to consumers. Below is a list of parties that ecommerce businesses transact with: B2C: The acronym stands for Business-to-Consumer. As the name implies, this refers to transactions between businesses and consumers. Times are changing.

Merchant Services 175

Merchant Services eCommerce Payment Services Shipping Costs 175

Ecommerce Platforms

NOVEMBER 11, 2019

With the B2C structure, a business owner aims at addressing a particular audience directly. In any case, the fact in issue here is to understand how practical it is for customers to come back and make a purchase, times without number. Think of it this way: You own a brand that’s closely linked to a particular customer base.

Customer Loyalty 143

Customer Loyalty Customer Merchant Services Payment Services 143

BigCommerce

APRIL 14, 2017

69.23% –– that’s the average percentage of online consumers who will put something in a cart on your site and then just up and leave without ever purchasing. Because when a consumer begins your checkout flow, they must first enter their email. Our B2C site now has a steady 4.5% But for the 41.6% Why does this matter?

Shipping Costs 411

Shipping Costs Payments Payment Services BigCommerce 411

Kissmetrics

AUGUST 16, 2021

Lead generation is the process of creating consumer interest in your products or services. With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. Retaining the customer is important if the business wants to thrive.

Webinar 349

Webinar Social Media Blog Books 349

Ecommerce Platforms

OCTOBER 24, 2022

With email marketing, companies can capture the attention of their target audience, nurture leads into dedicated customers, and boost average order value. Plus, email is a relatively low-cost way to connect with consumers from a range of backgrounds. B2C Email Marketing Statistics. of B2C emails don’t make it to the inbox.

Marketing 196

Marketing B2B B2C Mobile 196

ROI Revolution

MARCH 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. 73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). 39% of US consumers say they’ve used their smartphone more during lockdown ( Twigby ).

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

AUGUST 5, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Consumer spending habits returning to normal. billion in consumer spending in Q2. Visa found that 53% of consumers were spending more in June 2021 than in June 2020. Still, overall, 62.5%

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. But don’t go thinking that consumers are shopping online less this holiday season than in years past.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JUNE 1, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Marketing to consumers in a post-pandemic world. June 1 update. of millennials and 64.6%

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JANUARY 5, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. Now more than ever, it’s important for consumers and executives alike to understand the coronavirus trends that are having a major impact on society. Last updated January 5, 2021. December 31 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

JULY 1, 2021

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. June 3 update. June 1 update. May 20 update.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

DECEMBER 3, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Consumers still spent a record $10.8 Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% Last updated December 3, 2020. year-over-year to hit $9.4 Bloomberg ).

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

OCTOBER 1, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce. Last updated October 1, 2020. 9/28 update. QoQ increase. 9/14 update.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193