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Zaius is Now an Official Shopify Plus Partner

Optimizely

While the barrier to entry has never been lower to start an ecommerce business, B2C brands can easily get sidetracked by costly and complicated technology builds and marketing implementations. Zaius will also offer a full suite of Shopify Plus onboarding and consulting options, dedicated service experts, and access to special events.

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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

No matter the size of your B2B or B2C eCommerce business, Klaviyo can help your store grow. Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Real-Time Customer Data. Data Science. Klaviyo Features. Automation. Klaviyo Pros.

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Imagine 2019: Magento Expands Everything

Optimizely

But the real retail message needs to go deeper and center even further on the customer. The shopper is everywhere, but is the customer data there? I mean not just in different marketing channels and devices, but into the hands across the retail organization that need to have a complete view of the customer.

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Ahead of the Holidays, Here’s What Ecommerce can Learn from Self-Checkout Shortcomings

Retail TouchPoints

Use the data you have to your advantage. For those that haven’t invested in their checkout infrastructure or have put off upgrading it, the holidays might seem like a distant event that don’t demand immediate attention. He has more than 20 years of experience focusing on driving global online commerce across B2B and B2C channels.

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Three Strategies to Employ in 2023 to Boost Retail Profitability in Spite of Inflation and Economic Uncertainty

Retail TouchPoints

Thanks in some part to Amazon’s October Prime Day, Black Friday is no longer a one-day event that occasionally culminates in shoppers fighting over a doorbuster sale on toasters. At Coveo, McGlynn gets to converge his background in search, content management, customer analytics and ecommerce into Coveo’s Commerce business.

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How Razorgator Increased AOV With Segmentation and Dynamic Content

Optimizely

Founded in 2001, Razorgator is a rapidly-growing online secondary ticket marketplace for major sporting events, concerts, and theater performances. Razorgator is based in California, has over 1 million customers, and has sold over 3.5 million tickets to more than 250,000 events.

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6 Valuable Lessons from Etail East 2018

Optimizely

After going to tons of sessions and taking pages and pages of notes, we’re back and ready to share the very best ideas and the most interesting trends we heard about during the event. For many B2C brands, the customer is the center of the world. Unfortunately, omnichannel remains a struggle for many B2C brands.