Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

Forrester eCommerce

NOVEMBER 17, 2022

Loyalty marketers have conventionally focused their efforts on customers post-purchase: increasing customer retention, enrichment, and advocacy. But brands and customers alike have faced unprecedented challenges over the last few years, including a pandemic, supply chain issues, and social […].

Customer 195

Customer Customer Retention Supplies Marketing 195

lateshipment

APRIL 8, 2022

Analysts expect the value of the business-to-customer (B2C) market to reach over $7 trillion in 2030. It is part of the post-purchase experience and giving your clients a pleasant one will nurture customer retention. The packaging of your products is a vital aspect of this.

eCommerce 130

eCommerce Merchant Services Social Media Customer Retention 130

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

GetElastic

SEPTEMBER 15, 2021

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

Optimizely

MAY 6, 2019

Much like the phases of the moon, your buyers go through a series of stages as they engage with your B2C brand. First, an anonymous user browses your site, then makes a purchase, then another, and slowly, but surely, becomes a loyal customer. Outline Your Customer Lifecycle. Measure Success Throughout the Lifecycle.

eCommerce Marketing 170

eCommerce Marketing Customer Marketing eCommerce 170

Kibo

MAY 14, 2014

5 Tips for Improving Your Omnichannel Customer Experience Technology is rapidly changing the way we connect with the world, including how we shop for the products we want. Little more than a decade ago, a smiling sales associate and a 1-800 support number were enough to ensure a great customer experience.

Customer Experience 62

Customer Experience Omnichannel Improvements Customer 62

Optimizely

MAY 15, 2018

That’s why we’ve picked out the IRCE sessions that are must-sees for any B2C marketer, whether you’re focused on merchandising, marketplaces, omnichannel, design, or search. Here are the sessions you absolutely have to attend at IRCE 2018. Tuesday: June 05. Wednesday: June 06. Break Point: The Reality of US Ecommerce Today. Personalization 2.0:

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Retail TouchPoints

DECEMBER 20, 2021

trillion by 2026, and B2C brands are poised to make up nearly all of that revenue, according to Research and Markets analysis. Smith: It gives our customers the ability to quickly share products and earn loyalty points as their friends and family purchase products. The global social commerce market is expected to reach $2.9

Social Media 238

Social Media Customer Retention Technology B2C 238

MakeWebBetter

MARCH 17, 2020

Once you comprehend the power of data in online business, you realize whether your business is B2B or B2C, data is the most important asset to utilize in eCommerce. And HubSpot CRM is one of the best Customer Relationship Management software available that […]. Searching Top CRM for eCommerce business?

eCommerce 181

eCommerce B2C B2B Management 181

Omnisend

DECEMBER 15, 2020

Higher customer satisfaction rates. Improved customer retention. Providing a user-friendly experience. Higher long-term customer engagement and brand trust. Better customer expectation management and needs assessment. How to Start with Omnichannel Support. Chatbot for AI-assisted tips.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

GetElastic

NOVEMBER 19, 2019

And, we all know customer acquisition costs more than retention. More so, customer retention is easier and more cost-effective to execute. However, a loyalty program must be valuable to the customer to win loyalty. Differences Between B2B and B2C Loyalty Programs. What makes a great loyalty program great?

B2B 104

B2B Payment Services B2C Payments 104

Kissmetrics

MAY 18, 2021

CRO programs are essential to growth because they improve customer experience, conversions, and sales. Conversion rate optimizations can even lower your customer acquisition cost by improving conversion rates with visitors already on your site. Why Are CRO Programs Important? Conclusion.

eCommerce 280

eCommerce SEO Improvements Document 280

Omnisend

MAY 14, 2021

Content is viewed as a key ingredient for increasing brand awareness, as 84% of B2C marketers believe in its impact and leverage it. Always craft content according to the needs of your target customers. Acquiring new customers is important, but you need to think about your first-time buyers as well. Create a New Customer Base.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

Optimizely

JULY 31, 2018

Come for the thought-provoking journalism that highlights customer experiences, stay for the clever British humor… or should we say, humour? This interview-based show spends each episode picking the brain of a marketing expert on a variety of topics, including SEO, pricing strategies, and customer retention.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Ecommerce Platforms

NOVEMBER 11, 2019

With the B2C structure, a business owner aims at addressing a particular audience directly. In any case, the fact in issue here is to understand how practical it is for customers to come back and make a purchase, times without number. Think of it this way: You own a brand that’s closely linked to a particular customer base.

Customer Loyalty 143

Customer Loyalty Customer Merchant Services Payment Services 143

Kissmetrics

APRIL 2, 2021

You may recognize a need for more and better leads or higher customer retention. You may realize better systems in your sales and marketing process could create a better experience for your customers. Using marketing automation, chatbots, and AI, Okta enhanced their customer experience at every point of contact.

Information 260

Information Marketing B2B Customer 260

Email Audience

APRIL 8, 2022

They’ve been in business since 2003, serving B2B, B2C, and eCommerce customers. ActiveCampaign is built on the idea of driving growth with better customer experiences. And so they’ve created marketing and sales tools for lead generation, lead conversion, and customer retention.

Marketing 59

Marketing Live Chat Events Management 59

AcquireConvert

NOVEMBER 24, 2022

Business to consumer (B2C): the process of selling products and services directly between a business and customers who are the end-users. Buyer personas: fictional profiles of ideal types of customers. Customer experience (CX): your customers’ perception of their experience with your ecommerce business.

Payment Services 36

Payment Services eCommerce Payments Shipping Costs 36

Retail TouchPoints

MARCH 30, 2023

Retailers will need to be able to pivot quickly to keep up with changing regulations and evolving customer expectations, which means they must develop a 360-degree view of shoppers while understanding sources, expectations and regulations around privacy as they develop a “golden record” that can automate an improved customer experience.

POS 278

POS Omnichannel Webinar Point of Sale 278

Kissmetrics

AUGUST 16, 2021

Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages. After selling to a customer, the sales team also has the responsibility of initiating a great customer experience that leads to a high rate of customer retention.

Webinar 349

Webinar Social Media Blog Books 349