ChannelAdvisor

APRIL 25, 2022

To provide this more B2C-like experience, B2B organizations must ensure products on their sites are easy to find, the purchasing process is seamless, and delivery is fast, flexible and reliable. . And with buyers shopping in more places, e-commerce operations need to be agile. How has B2B buying behavior changed recently?

Multichannel 97

Multichannel B2C B2B eCommerce 97

ChannelAdvisor

APRIL 25, 2022

To provide this more B2C-like experience, B2B organizations must ensure products on their sites are easy to find, the purchasing process is seamless, and delivery is fast, flexible and reliable. . And with buyers shopping in more places, e-commerce operations need to be agile. How has B2B buying behavior changed recently?

Multichannel 95

Multichannel B2C B2B eCommerce 95

Forrester eCommerce

AUGUST 19, 2020

B2C marketers’ most pressing top-of-mind issue is how data deprecation will impact targeting, measurement, personalization, and digital media buying. Data deprecation restricts tracking and access to consumer data due to regulatory, browser, walled-garden, or consumer actions.

B2C 301

B2C Marketing Consumer Management 301

Forrester eCommerce

FEBRUARY 27, 2019

One of our 2019 B2C marketing predictions is that enterprise marketing technology will meld with customer experience (CX) investments to deliver the relevancy and consistency that consumers crave from brands. Real-time interaction management (RTIM) provides critical capabilities that enable marketers to realize their CX ambitions.

Management 349

Management B2C Customer Experience Technology 349

GetElastic

SEPTEMBER 2, 2021

I have been an Account Manager and Consultant for a large portion of my career before making the switch to sales and marketing operations a few years back. I recently joined Elastic Path in January of 2021, where I am really enjoying working in the eCommerce market and learning a ton. Market Trends in B2B eCommerce.

B2B 141

B2B Management eCommerce B2C 141

Retail TouchPoints

JANUARY 24, 2024

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Forrester eCommerce

APRIL 28, 2022

The Forrester Wave™ for B2C Commerce Solutions surfaced a significant shift in the market, which we predicted but did not expect to see so quickly or so clearly.

B2C 195

B2C Marketing Customer Experience Omnichannel 195

ChannelAdvisor

AUGUST 12, 2022

According to recent research by Digital Commerce 360 , collective sales on B2B marketplaces grew 130% year over year in 2021 to $56 billion, making them the fastest growing segment in B2B e-commerce. B2B buyers are purchasing more like B2C consumers, which means the path to discovery and purchase is becoming more diverse.

eCommerce 59

eCommerce B2B Shipping Costs Multichannel 59

Optimizely

DECEMBER 11, 2018

The role of B2C marketers is shifting rapidly. The marketer’s role is now evolving beyond simple campaign management to far more. Today’s B2C marketers have to be a combination of artist, data scientist, and technologist in order to succeed in an incredibly competitive consumer market. Patrick Suter of BESTSELLER.

B2C 150

B2C Webinar Marketing Apparel 150

365 Retail

SEPTEMBER 24, 2023

At the forefront of these changes is the annual eCommerce Expo , which has consistently served as a platform for industry professionals to gather, share, and learn. With over 200 hours of eCommerce content, it promises an exciting opportunity for eCommerce enthusiasts.

eCommerce 69

eCommerce Multi-channel B2B eCommerce Platforms 69

BigCommerce

JULY 6, 2018

One of the best ways to keep current with trends in the market is by attending ecommerce conferences. In this post, you’ll find nine of the top ecommerce expos worldwide and what you can expect from attending them, and you’ll also learn how to effectively prepare to for a conference. Top Ecommerce Conferences to Attend.

eCommerce 331

eCommerce Events Online Retail Technology 331

ESW

AUGUST 29, 2023

Since 2019, ESW and SalesForce Commerce Cloud (SFCC) have worked together to propel the world’s best-loved brands into new markets with industry-leading solutions that grow business and create exceptional customer experiences. ” Alice Steinglass, Salesforce Executive Vice President and General Manager, Platform.

B2C 78

B2C Payment Services Multi-channel Payments 78

Kissmetrics

MARCH 30, 2018

E-commerce is growing at a meteoric pace, and there is no doubt about it. According to a recent study by Statista , retail e-commerce sales worldwide reached $2.4 Interestingly, this growth pattern is not solely a retail B2C phenomenon. In fact, B2B e-commerce worldwide sales in 2017 peaked at $7.7

eCommerce 210

eCommerce eCommerce Marketing Marketing Shipping Costs 210

Optimizely

NOVEMBER 16, 2017

Data is at the core of all ecommerce marketing today. If you manage to pull together all of your customer data, you can gain really powerful insights into what marketing tactics work and what don’t. In order to succeed, B2C marketers have to be half artist, half data scientist. Ecommerce platform. …and more.

B2C 150

B2C Marketing Customer Data eCommerce Marketing 150

Ecommerce Platforms

JUNE 4, 2017

Cross border ecommerce is a phenomenon that has quietly gained huge momentum as customers purchase products from outside their borders. Conversational ecommerce is seen as a potential use case for customer service which involves the usage of technology to help with communication. What is cross border ecommerce.

eCommerce 159

eCommerce Merchant Services Payment Services Payments 159

Wiser

OCTOBER 11, 2023

This guide aims to delve into the intricacies of various eCommerce business models, shedding light on their pros and cons. It encapsulates everything from the type of goods or services sold, to the pricing strategy and marketing tactics employed. The role of eCommerce models in online businesses is multifaceted.

Payment Services 148

Payment Services Shipping Costs eCommerce Drop Ship 148

Forrester eCommerce

OCTOBER 25, 2023

Learn why you should meet with your bot management vendor to help hone your security strategy before the upcoming holiday season.

Management 392

Management B2C Customer Marketing 392

Groove

JULY 23, 2020

When it comes to implementing eCommerce marketing software, many businesses don't know where to start. Continue reading for our software recommendations that are guaranteed to help you achieve your eCommerce goals. eCommerce Marketing Software: Increase Revenue. Sales Hub – CRM, Deals, etc. SearchSpring.

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Customer Loyalty 332

Forrester eCommerce

FEBRUARY 16, 2024

Imagine having a butler who anticipates and serves your needs. In Gotham City, Alfred ensures Batman’s utility belt is always stocked. Just as Alfred faithfully supports Batman, your personal assistant earns your trust through silent understanding. Now think of this relationship in terms of your experiences with brands.

Management 426

Management Customer Customer Experience B2C 426

Optimizely

APRIL 5, 2018

Buyers today have simply changed the way they purchase products, with more and more of the B2C market moving online (or to Amazon) each year. Many B2C brands are making the leap and shifting away from retail and toward direct-to-consumer (DTC). When you sell your product through your own ecommerce store, you take back that control.

B2C 170

B2C Consumer Shipping Costs Supplies 170

BigCommerce

JUNE 15, 2017

No one wants to be held to a 12-month launch timeline costing half a million dollars or more for an ecommerce campaign, B2C site or employee site. This is all representing a shift in approach, ‘Agile Commerce’, that brands are taking in order to keep pace with rapidly evolving customer needs. Paul Mitchell.

BigCommerce 418

BigCommerce eCommerce B2B B2C 418

Forrester eCommerce

SEPTEMBER 7, 2023

This may seem cheeky and slightly exaggerated, until you learn that a whopping 78% of B2C marketing leaders say that they don’t know anyone on their security, risk, and compliance team. The current relationship status between marketing and security and risk (S&R) pros is best described as “it’s complicated.”

B2C 413

B2C Marketing Management Customer 413

Retail TouchPoints

APRIL 17, 2024

Within the world of B2B and B2C commerce, where understanding consumer behavior is key, this change has spurred a quest for innovative solutions. Consider the application in ecommerce where gen AI-powered chatbots redefine customer interactions. Picture this: a traveler seeking a hotel near a lake for a specific activity.

Social Media 311

Social Media B2C B2B Customer Data 311

Retail TouchPoints

DECEMBER 23, 2022

Forrester predicts retailers, which are already facing operational and supply chain challenges, will react to the uncertainty in 2023 by shifting to managing rising costs by rolling back offers such as free returns or delivery, and investing in optimization technologies such as order management systems.

eCommerce 261

eCommerce Shipping Costs Retail Recommendation 261

Forrester eCommerce

JUNE 27, 2022

For B2C marketers, first-party data is a lot like “Zoolander’s” Hansel: “so hot right now.” In Forrester’s Q1 B2C Marketing CMO Pulse Survey, 2022, a whopping 76% of B2C marketing respondents said that they are […].

B2C 369

B2C Marketing Customer Customer Experience 369

Forrester eCommerce

JUNE 17, 2022

I know that CMOs are busy — I mean, really busy. The scope of the CMO role continues to grow, customers are more demanding than ever, and marketing operates under constant disruption driven by factors beyond your control. Practically speaking, there are only so many hours in a day, so it stands to reason that […].

Management 370

Management Operations Marketing Customer 370

Retail TouchPoints

SEPTEMBER 28, 2021

The days of a traditional shopping mall trip have changed — not only because of the pandemic, but as consumers have started to prefer the convenience of ecommerce. Poorly done commerce can ruin the shopping experience, negating any brand loyalty from the purchase and frustrating customers instead of delighting them.

eCommerce 296

eCommerce B2C Jewelry Outdoor 296

MakeWebBetter

MARCH 17, 2020

Searching Top CRM for eCommerce business? Once you comprehend the power of data in online business, you realize whether your business is B2B or B2C, data is the most important asset to utilize in eCommerce. And HubSpot CRM is one of the best Customer Relationship Management software available that […].

eCommerce 190

eCommerce B2C B2B Management 190

Kibo

NOVEMBER 1, 2022

As Kibo’s CTO turned CEO, here’s my take on this exciting announcement: In late 2018, Kibo set out to build the market’s only personalized commerce cloud. The bringing of market-leading personalization solutions into our unified commerce platform was well-received in the market at the time. More exciting news to come – stay tuned. .

Subscription 118

Subscription Payments Management Payment Services 118

Pivotree Blog

JUNE 17, 2022

SAP: One of the world’s leading producers of business management software, empowering companies to effectively organize and distribute their data. Syndigo: The industry’s first “active content engine,” which enables brands to control their content, manage data flow, and harness growth.

eCommerce 52

eCommerce Webinar Social Media Supplies 52

Ecommerce Platforms

AUGUST 17, 2022

The best content management systems are valuable tools for managing your online presence. Otherwise known as a “CMS”, a Content Management System allows companies to create blogs, membership sites and other websites with minimal effort. Best fo Ecommerce. Visit site. Full review. Best Overall CMS. HubSpot CMS. Visit site.

Management 104

Management Payment Services Magento SEO 104

Forrester eCommerce

SEPTEMBER 11, 2020

Over the next decade, four factors will fundamentally drive how firms must evolve to meet consumer buying demands. Start exploring them.

B2C 435

B2C Consumer Customer Loyalty Channel 435

Forrester eCommerce

OCTOBER 26, 2018

The timing was right; CDPs were driving attention towards a historically sleepy corner of the martech universe centered around data management, gaining traction among vendors, and racking up mentions in the marketing trade press. Six months ago we started a conversation about customer data platforms (CDPs).

B2C 354

B2C Marketing Customer Data Management 354

Elsner

MAY 21, 2020

In today’s fast-paced market, the majority of the customers are turning to B2B Ecommerce stores to purchase their products directly. B2B buyers now desire a more B2C like customer experience while purchasing products from a vendor. Below are some strategies for B2B Ecommerce stores: 1. Paid Media. Add Chatbots.

B2B 78

B2B eCommerce Improvements B2C 78

CPC Strategy

APRIL 16, 2024

B2C marketing leaders can use this research by Principal Analyst Tina Moffett to understand the intersection of marketing analytics capabilities and use cases to determine the vendor or service provider best positioned for their analytics and insights needs. How many customers did we acquire in a specific region with our media spend?

Marketing 91

Marketing B2C eCommerce Channel 91

Forrester eCommerce

FEBRUARY 10, 2020

GetWhen I describe what customer experience management requires to be able to transform a CX vision into reality, I often hear from my audience: “this is interesting, but we are different“ The nature of that difference is then often stated as: we are operating in B2B, not B2C; or we operate in a heavily regulated […].

B2C 516

B2C B2B Customer Experience Operations 516

Groove

NOVEMBER 24, 2020

Are you considering migrating eCommerce platforms? Position your business for growth by aligning your eCommerce platform choices with your unique business goals. In this blog, we're sharing 5 features of BigCommerce Enterprise that help both B2B and D2C eCommerce stores create a seamless shopping experience and drive more revenue.

BigCommerce 368

BigCommerce Payments Payment Services B2B 368