ESW

AUGUST 5, 2019

Here’s how you can tell when it’s time to outsource your eCommerce marketing efforts, plus what to look for in that new marketing partner. . Are you expanding your product offering into new markets or moving to a DTC setup for the first time in the company’s history? When You Have Big Goals to Achieve.

eCommerce 96

eCommerce Marketing eCommerce Marketing Social Media 96

ROI Revolution

JUNE 7, 2018

Dave talked about how consumers don’t think in terms of marketing channels, they think about the experience as a whole, and that’s what your business needs to do to be successful. The first key strategy centered on incorporating the value of email into calculating ROI on other digital channels.

Mobile 100

Mobile Shipping Costs Multi-channel Presentation 100

BigCommerce

APRIL 6, 2017

customer reviews) affect your conversion rates across the board –– in all industries and on all channels. There’s no better place to share customer testimonials than across your social channels. Case Studies. Case studies are not the best use case for every ecommerce company. Social Media.

Customer 418

Customer BigCommerce Beauty and Health SEO 418

BigCommerce

JULY 11, 2017

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. Your Quick Takeaway.

SEO 416

SEO B2B Shipping Costs B2C 416

Smile.io

SEPTEMBER 10, 2020

It’s essential for eCommerce brands to use value-add marketing concepts to create content and increase visibility during this stage of the buyer’s journey, so prospects remember your brand as they move onto the consideration stage. Some things that we’ve seen work well are comparison guides and case studies.

Consumer 46

Consumer Social Media SEO Webinar 46

SellBrite

OCTOBER 24, 2017

In addition to looking at your own campaigns, it can also be beneficial to spend time learning what other ecommerce companies did to boost sales and fuel growth last year during the holidays. To dive into other examples and case studies, explore some of these resources: 150 Years of the Best Holiday Campaigns from Bigcommerce.

eCommerce 149

eCommerce Marketing Social Media Shopify 149

Retail TouchPoints

MARCH 30, 2023

The virtues of composable commerce and the emerging possibilities of generative AI were key themes of this year’s Connected Consumer Series , Resilient Retail: How Efficient, Effective and Engaging CX is Fueling Growth. You own it and are in charge of the stack [rather than being] locked into a vendor’s roadmap.”

POS 285

POS Omnichannel Webinar Point of Sale 285

Omnisend

JANUARY 23, 2023

Reading Time: 11 minutes Return on Investment (ROI) is a powerful metric to measure the success of any marketing strategy. And the ROI of email marketing is still impressively high in 2023, compared to other channels. But not all email marketing campaigns are a roaring success. How to evaluate email marketing agencies?

Marketing 166

Marketing Social Media SEO PPC 166

ROI Revolution

MARCH 14, 2022

With the deprecation of cookies on the horizon (more on that with trend #8), many brands are turning to social commerce as a way to alleviate attribution confusion by engaging with and converting consumers on a single channel and device. Smart Technology. Read the case study here to learn more.

Marketing 78

Marketing eCommerce Social Media Shipping Costs 78

Inflow Insights

DECEMBER 3, 2019

By supplementing your customer profiles with third-party data from such as behavioral, attribute, and location, Monetate’s user data from external sales channels can help fill the gaps in your own data to enable the full use of the platform. Certona: Use Cases & Unique Features. Summary: Monetate vs. Certona.

eCommerce 144

eCommerce Recommendation Management Customer Experience 144

BigCommerce

OCTOBER 26, 2017

Before emerging technologies had accelerated growth rates, it was common practice to have an apprentice/mentor relationship when experimenting or simply growing your knowledge within an industry. The rate at which technology is enabling growth is creating new, innovative ways of connecting with consumers almost every day. Get it now.

Shipping Costs 272

Shipping Costs Merchant Services Payment Services Shipping 272

Inflow Insights

NOVEMBER 12, 2019

As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? As an 11-year eCommerce marketing agency of 30 employees from varying backgrounds, some of us have worked as or hired freelance PPC consultants. A freelance consultant.

PPC 92

PPC eCommerce Management Seminar 92

AcquireConvert

JUNE 30, 2020

Building an audience for your business is by far the most important thing you can do in ecommerce marketing. Email is the most important channel for you to cultivate.”. Social is spread out across multiple channels and therefore more expensive and time consuming to manage. Build a Blog Marketing Community.

Shopify 36

Shopify Payments Blog Social Media 36

Ecommerce Platforms

OCTOBER 14, 2019

That's the global B2B ecommerce revenue forecast for 2020. The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. Take a look at the Google Trends report of “email marketing” over the past 3 years: Oh yeah- it's dropping folks.

B2B 132

B2B eCommerce Payment Services Multi-channel 132

FastSpring

FEBRUARY 23, 2023

Just do a small test demand gen case study for a specific market, and you’ll gain a lot of knowledge by doing that.” Michael goes into a lot more detail about identifying new international markets to expand into around 14:30. How do we help our people?” See how things go.

Marketing 141

Marketing Merchant Services Payment Services SEO 141

Ecommerce Platforms

DECEMBER 18, 2020

As an ecommerce business owner, or someone who plans to start an online business in the future, ecommerce marketing is definitely going to play a role in how you bring in customers and get the word out about your product. It all starts with understanding the basics of ecommerce marketing. What is it exactly?

eCommerce Marketing 223

eCommerce Marketing eCommerce Social Media Marketing 223

SellBrite

JULY 26, 2019

It seems everyone from BigCommerce to Shopify to WebFlow and a whole handful of newer ecommerce startups are touting the capability, use cases, case studies, and more. The Early Days of Ecommerce Technology Disruption: AKA Shopify. And there’s good reason for that touting.

eCommerce 92

eCommerce BigCommerce Shopify Beauty and Health 92